Reposition Your Brand to Boost Your Bottom Line

Brilliant Branding

Το περιεχόμενο παρέχεται από το Brilliant Branding and Tungsten Branding. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Brilliant Branding and Tungsten Branding ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

6y ago 54:22

MP3•Αρχική οθόνη επεισοδίου

Is your company bottled up with a small identity - one tied to a specific geographic market, or a single product line you've outgrown? Is your current market or industry in a state of decline? It might be time to reposition your brand to reflect great capabilities, or expanded services, or an entirely new direction. In this episode, you'll discover how to avoid the mistakes of Polaroid, Blockbuster, and CompUSA, and to proactively identify and redirect your brand based on your unique skill sets. In essence, you'll look at how to redeploy your skills to make more money and live your brand more congruently. What's more, you'll learn when it's time to simply reposition through messaging or when it's time to reposition and rebrand your entire identity. By repositioning your brand, you can not only boost your bottom line, you could very well avoid a catastrophic business failure due to product identified branding. Learn to brand the bright way on this edition of Brilliant Branding!

36 επεισόδια

#Business #Brilliant Branding #Tungsten Branding