))
Making Personalization Meaningful For Your Customers with Anna Kloss, VP, Pricing, Promotion, Product, and Personalization at Vista.
Manage episode 352709991 series 3438069
Το περιεχόμενο παρέχεται από το Anushka Lokesh. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Anushka Lokesh ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Why is personalization crucial to your business success? And how can you approach customer personalization efficiently? These are great questions that require clear answers.
So we invited a true personalization professional on to the podcast.
Anna Kloss is the Vice President Pricing, Promotion, Product, and Personalization at Vista.
So we invited a true personalization professional on to the podcast.
Anna Kloss is the Vice President Pricing, Promotion, Product, and Personalization at Vista.
Anna has extensive experience leading transformative commercial programs involving analytics-driven, data-heavy approaches with a focus on retail and consumer industries.
She enables cross-functional teams to develop, test, and scale granular, impactful pricing, promotion, and personalization strategies.
She enables cross-functional teams to develop, test, and scale granular, impactful pricing, promotion, and personalization strategies.
For more interviews from the Beyond Conventional Marketing podcast, check us out on Apple Podcasts, Spotify, and our RSS or your favorite podcast player!
Instructions on how to rate and review Beyond Conventional Marketing on Apple Podcasts can be found here.
Beyond Conventional Marketing is handcrafted by our friends over at: fame.so
20 επεισόδια
Μοίρασέ το
