#12: The psychological factor that makes success inevitable

Benji Bruce Podcast

definition: the impetus(force) gained by a moving object Problem: Most people don’t get things done or start/stop Story: Living with a friend & schedule days to prospect. Got momentum, then stopped. Hard to get back Story 2: Facebook ads were going, I had to stop to change the website & didn’t start until two months later Made excuses about ‘creating content’ Momentum makes you an unstoppable force Makes you obsessed by generating thoughts because you have to keep up Sense of urgency You get excited and feel like you can (and should) do more I went out for walks and felt hyped because of the energy a walk creates I did weekly calls and got hyped at the end of the calls on Sundays to keep working E=mc2 … energy becomes mass I don’t care if it’s not true, let me believe in Santa Claus Under the right conditions, energy can become mass and vice versa The energy you have, actively creates something physical Ex: Thoughts in my head became a book on restaurant magic It never existed, until it did Get into the habit of making decisions You won’t make ‘right’ decisions all the time Think ‘speed’ first. Then worry about being ‘right’ later You can fix wrong decisions But you’re stuck if no decision has been made Excuses & reasons destroy momentum PT Barnum didn’t have the money to buy Joice Heth but figured it out He committed and figured it out later. NO EXCUSES MODE Momentum makes you commit and figure it out later Iterate your way to success People say ‘it’s about quality’ or ‘do it right the first time’ so nothing happens in their life Momentum is created when you feel like you’re on a mission People say ‘set goals’ because you’re on a mission Just get out there and do something definition: the impetus(force) gained by a moving object BECOME the moving object that turns ideas into reality through practical execution