Player FM - Internet Radio Done Right
Checked 2+ y ago
Προστέθηκε πριν από nine χρόνια
Το περιεχόμενο παρέχεται από το Belmont Story Project. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Belmont Story Project ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Anne Marie Mahoney, one of Belmont's first female Selectman
Manage episode 211758741 series 1181302
Το περιεχόμενο παρέχεται από το Belmont Story Project. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Belmont Story Project ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Anne Marie Mahoney discusses her work in Town government, growing up in Belmont, MA, and facilitating a bereavement group following the death of her own husband. She is interviewed by Joanna Tzouvelis, of the Belmont Citizen Herald.
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45 επεισόδια
Manage episode 211758741 series 1181302
Το περιεχόμενο παρέχεται από το Belmont Story Project. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Belmont Story Project ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Anne Marie Mahoney discusses her work in Town government, growing up in Belmont, MA, and facilitating a bereavement group following the death of her own husband. She is interviewed by Joanna Tzouvelis, of the Belmont Citizen Herald.
…
continue reading
45 επεισόδια
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Veteran Hal Learson speaks with librarian Nancy McMenemy McColm about growing up in Portland, ME during the Great Depression and WWII, and his 30+ years of service in the U.S. Navy.
Belmont resident, Sharisse Zeroonian reads from 2 of her short stories, "Rock of Gibraltar", and "Drowsy".
Local artist Ottavio Forte discusses his time working as an electrical engineer on the Apollo 11 program, and his hobbies - beekeeping, wine making, and sculpting. He is interviewed by librarian Nancy McMenemy McColm.
Chemist and teacher Jim Roth discusses his work on the Apollo program and his volunteer work with the Massachusetts Lions Eye Research Fund, and Belmont's Conservation Commission.
Sandra Rosenblum shares what it was like to see Thai villagers "in full holiday mode" over the 1969 lunar landing. She also talks about how the "space race" influenced her daughter's education and career. She is interviewed by Librarian Nancy McMenemy McColm
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Dr. Kwan Kew Lai shares how she was surprised to find that mankind had landed on the moon when visited her local information center/library
Dr. Brecher shares her memories of being a NASA Principal Investigator and having the opportunity to experiment on moon rocks brought back from the Apollo missions. She also discusses what it was like to be a women working in a science field, back in the 1960's and 1970s.
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