Building Community and Embracing Authenticity: The Modern Prairie Story

Badass Women in Business

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In this extraordinary episode of Badass Women in Business, Aggie and Cristy sit down with Melissa Gilbert and Nicole Haase, the visionary co-founders of Modern Prairie. What started as a business idea to support women in their "middle essence" has evolved into a thriving community focused on connection, empowerment, and meaningful storytelling. Melissa and Nicole share the journey of building Modern Prairie, the challenges of creating a community-first brand, and their commitment to serving women through authenticity, vulnerability, and collaboration. Whether you're an entrepreneur, a seasoned professional, or someone seeking inspiration, this conversation will leave you feeling empowered to embrace imperfection and lean into your passions.

Introduction

• Meet Melissa Gilbert, a multi-faceted entrepreneur, actor, and former Screen Actors Guild president, and Nicole Haase, a brand strategist and retail expert. Together, they co-founded Modern Prairie, a brand and community for women over 50.

Key Topics Discussed

• The Origin Story: How a shared passion for community and connections sparked Modern Prairie.
• Reimagining Aging: Breaking societal norms and empowering women to embrace their prime.
• Community-First Business Model: Insights into building a supportive, judgment-free space for women.
• Authenticity in Branding: Why listening and engaging with their audience is at the heart of Modern Prairie’s growth.
• The Importance of Vulnerability: Melissa and Nicole open up about navigating conflict and building trust in their partnership.
• Products with Purpose: From heirloom-quality items to events that inspire, Modern Prairie is redefining what it means to serve their audience.
• Navigating the Entrepreneurial Journey: Lessons learned about boundaries, balance, and staying true to their mission.

Quotes to Remember

• “Perfection is a disease. Embrace imperfection—it’s what makes things special.” – Melissa Gilbert
• “You have to ask yourself why you’re building a community and be ready to embrace both the good and the bad.” – Nicole Haase
• “Stay curious. That’s the key to staying vibrant and excited in life.” – Melissa Gilbert

Why You Should Listen
This episode isn’t just about building a business—it’s about creating a legacy, fostering meaningful relationships, and finding beauty in imperfection. Melissa and Nicole share practical advice, heartfelt stories, and powerful lessons that will resonate with anyone striving to make an impact.

Links to Connect

• Modern Prairie Website
• Modern Prairie on Instagram
• Modern Prairie on Facebook

Closing Thoughts
Whether you’re pivoting in your career or seeking deeper connections in your community, Melissa and Nicole’s journey will inspire you to embrace your true self and step boldly into the

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