Scott Bales Reveals How His Crowdfunding Book Campaign Works

AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors

Το περιεχόμενο παρέχεται από το Matt Gartland. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Matt Gartland ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

10+ y ago 31:33

MP3•Αρχική οθόνη επεισοδίου

Scott Bales is an accomplished technology thought leader specializing in mobile commerce, user experience, and direct-to-consumer campaigns. He's bringing his expertise to bear with an impressive book project, Mobile Ready, which is entirely financed via crowdfunding. Crowdfunding is a tricky world to navigate, especially for authors, and even more so for first-time authors. But Scott's campaign has performed beautifully—it's already past 100% funded and rising. In this chat, Scott and I delve into how he organized his crowdfunding campaign for success, who comprises his independent publishing team, and what else he's learned about the shifting publishing industry through his work on the global stage.

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#Books #Business #Marketing #Publishing #Writers #Writing #Matt Gartland #Careers #Arts #Authors #AuthorMBA #Platform