SmartEtailing 10-Minute Tuesday: 4/18/2023 New HLC warehouse, electric bike survey results, why marketing matters, and of course, cake

Around the Workstand

HLC opens a new distribution center in Texas which is now available as an option in your site manager settings - Settings > Suppliers > Supplier Sync
Our Supplier Fulfillment/drop-ship partners are up to 5 US suppliers - Trek, Specialized, QBP, J&B, and HLC and 2 Canadian suppliers, Live to Play Sports and HLC. Are you taking advantage of those?
We got quite a few responses to our electric bike survey, thank you! We'll be taking action on many topics in the coming months.
Consistent marketing matters over time. Even when sales are strong, consistent marketing ensures your business gets its share of the pie and minimizes the eventual downward swings in markets, seasonal or otherwise. Keep your website dialed and consider Email Automations to stay top of mind with your customers.
Cake or cupcakes? Frosting ratios and more.

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Ryan Atkinson, President + Co-Owner
Suzie Livingston, Marketing + Communications
Mark Still, Business Development
We also publish Around the Workstand on our YouTube channel if you'd like to watch while you listen. Here is our Around the Workstand playlist.
If you have any questions about the topics discussed in this episode of Around the Workstand or if you have ideas for new topics we can cover, schedule a time to meet with Mark Still here or email mark.s@works...