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Reinventing the Supermarket

Melody Pattison Mehta

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Founder of Reinventing the Supermarket, Global Brand Strategy Consultant, Commentator on Social Trends (focus - obesity, diabetes, nutrition, supermarket products, ingredients, ethics, environment) - currently releasing podcast interviews with world's most influential voices on the subjects of nutrition, obesity, health and nutrition.
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Lost in the Supermarket

SupermarketGuru

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Expert food industry analyst and journalist, Phil Lempert, has candid conversations about what’s in your food, what you should and shouldn’t be buying and eating, how food companies can better serve shoppers and stay ahead of the trends, what effect the food and agriculture world is having on our planet, and more.
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Supermarket

911 Podcasts

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Sitcom superstar, Carson Carson, gets blacklisted in Hollywood (and society) from his grotesque sex tape leak. Now, with his tail between his legs, he heads back to his small town in an attempt to reboot his life. Carson is then forced to reprise his job (pre-fame) at the local Supermarket, where things quickly go bananas... 'Supermarket' Stars: Adam Murciano ('Cascadia', 'ICE-CREAM'), Sugith Varughese ('Kim's Convenience'), Alexandria Benoit ('Degrassi'), Ryan Rosery ('Riverdale'), Graham P ...
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In this episode, we delve into Milwaukee's unique grocery market, where Roundy's, a Kroger subsidiary, surprisingly outpaces Walmart with a 36% market share. Discover how Roundy's strong local presence and deep understanding of regional preferences have led to their $2.3 billion annual sales triumph. Next, we explore Rich's expanding portfolio of H…
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An in-depth interview with the Supermarket creators/directors Adam Murciano, Antonio Cordero & Alexandria Benoit about the behind the scenes process of what it took to make this show! Interviewed by Bryan Garner from the Be More Super Podcast. For more on Supermarket and 911 Podcasts check out our socials! Instagram | Twitter | IMDb | 911+ Exclusiv…
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Check out these hilarious outtakes and bloopers from the cast of season 1 of Supermarket! Cast In Order Of Appearance: ADAM MURCIANO as Carson Carson BRENNAN CLOST as Will ALEXANDRIA BENOIT as Ember CHRIS BURTON as Josh Carson ROBYN DEVERETT as Penny DOUGLAS E. HUGHES as Bernard GRAHAM PARKHURST as Theo RYAN ROSERY as Elijah JANELLE HERON as Hillar…
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Everything comes to a boiling point in the season 1 finale of Supermarket. Secrets come to light and new chapters begin...Plus, that horrid sex tape that was once Carson's trauma, may have actually saved the day... SUPERMARKET Stars: ADAM MURCIANO as Carson Carson SUGITH VARUGHESE as Suheil Singh ALEXANDRIA BENOIT as Ember GRAHAM PARKHURST as Theo …
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Dealing with the aftermath of the robbery, as well as an overstock of unsold turkeys - Suheil, has no choice but to shut down the Singh Singh supermarket, indefinitely. However, Carson and the gang turn to the public for help to raise the funds needed, in order to stop the store from foreclosing. This goes viral, which leads to Carson getting a pho…
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Rise and shine, food enthusiasts! Brace yourselves as we pull back the curtain on the intriguing world of food prices with Ricky Volpe, the food economist and professor, who's here to share his wisdom. Discover why your grocery bills are skyrocketing and why food prices are not dropping. Hear Volpe's predictions of a slow but steady recovery in pri…
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Fresh out of prison, Carson gets right back to work at Singh Singh supermarket where he is assigned to work the graveyard shift. We also meet the night shift worker Theo, who Carson quickly crushes over. Meanwhile, Josh and Ember's romance heats up and Josh drunkenly reveals a deep dark secret. Just as things are finally looking up for Carson, two …
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Veronica West (Carson’s arch-nemesis and former Hollywood co-star) unexpectedly shows up to the supermarket to mock his fallen career. Meanwhile, Carson is disguised (not very well) as an undercover shopper by wearing layers of coats, hot pink camo ski pants, and a paper-mache nose that looks like a scrotum. Chaos ensues when Carson tries to frame …
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It's Carson's second day at the Singh Singh supermarket. When a loyal customer, Will, refuses to donate to the supermarket donation box - Carson takes matters into his own hands and confronts him. Things get so heated between the two, that a physical altercation breaks out in the middle of the store, which lands Carson in hot water with Suheil. Car…
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Sitcom superstar, Carson Carson, gets blacklisted in Hollywood (and society) from his grotesque sex tape leak. Now, with his tail between his legs, he is forced to head back to his small town and attempt to reboot his life. Carson is forced to reprise his job at the local Supermarket where things quickly go bananas... SUPERMARKET Stars: ADAM MURCIA…
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Sitcom superstar, Carson Carson, gets blacklisted in Hollywood (and society) from his grotesque sex tape leak. Now, with his tail between his legs, he heads back to his small town in an attempt to reboot his life. Carson is then forced to reprise his job (pre-fame) at the local Supermarket, where things quickly go bananas... 'Supermarket' Stars: Ad…
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Explore the future of agriculture with Irving Fain, the CEO of Bowery Farming, as we venture into the world of indoor and vertical farming. Are you ready to discover how these innovative farming methods might be the game-changer in the face of climate change impacts? Climate anomalies such as severe droughts, wildfires and overuse of groundwater ha…
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Ever pondered about the vital link in our food chain? Jaclyn Cardin, the Chief Brand Officer at Cropp Cooperative, joins us to unravel the essence of supporting Organic Valley - a brand that stands at the core of our food system. In an eye-opening discussion, Jaclyn paints the picture of Organic Valley's cooperative, operated and owned by humble fa…
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Imagine strolling down memory lane, only to find yourself at the intersection of journalism, farming, and climate change. That's exactly where I found myself during my recent conversation with multimedia maven and friend, Chip Carter. The founder of CBC3 Media and creator of the evocative television show, Where the Food Comes From. Chip and I unpac…
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Are you starved for a brand that prioritizes transparency and a healthier lifestyle? Get ready to feast on an insightful conversation with Libby Pigg, the Chief Marketing Officer at 'That's It'. Libby walks us through her fascinating journey from being an 18-year veteran of Edelman Public Relations to leading a trailblazing health-food brand. Hear …
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Are you ready for a deep dive into the world of e-commerce law and how it could impact your daily life? Strap in as we navigate the tumultuous legal waters surrounding Amazon Prime, joined by Adam Kovacevich, founder of the Chamber of Progress. We'll examine the monumental FTC lawsuit against Amazon, a six-year-long battle that could be a game-chan…
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Join us on a thrilling journey through the bustling marketplace of sustainability, guided by none other than Randi Kronthal-Sacco, a seasoned scholar from the NYU Stern Center for Sustainable Business. Randi opens our eyes to the world of sustainable purchases, revealing that it only commands around 17-18% of the market share. However, she passiona…
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Are you ready to revolutionize the way you shop, eat, and live? Discover how generative AI is transforming the retail industry in our insightful discussion with Markus Stripf, co-founder of Spoon Guru. Markus explains how AI-powered chatbots can provide more intelligent, personalized experiences for consumers and shares an example of planning a din…
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Amy Fox, Certified Nutritionist, and Founder, Food and Mood Lab, explains how food choices affect your performance. There's a lot of information about food. However, missing largely from the public conversation is food and mood. Clearly, how we choose to fuel our bodies directly impacts how we feel and how we show up in all areas of our life. Food …
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Today, Phil talks with Russ Morton, Mary Ginder and Tracy Frey to discuss Constant Contact’s AI Content Generator and how this technology can be used for food and grocery retailers to automate the copy drafting process for email, text and social media marketing campaigns. Russ Morton, Chief Product Officer at Constant Contact - As chief product off…
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John Carroll is Acosta Group President, Digital Commerce + Advanced Analytics. John has more than 30 years of experience in CPG, food and beverage and has held senior leadership positions in brand, sales, commercial, e-commerce and operations. Before joining Acosta in 2020 (then as chief growth officer) he was with The Coca-Cola Company for nearly …
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Hanneke Faber is the Global President of the Nutrition Business Group at Unilever, with sales of over 13 billion and sales in more than 150 countries. She is also a member of the Unilever Leadership Executive Committee. She has been recognized by Fortune Magazine as one of the most influential international women in business.…
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Welcome to Lost in the Supermarket. March is national nutrition month so who better to talk than a farmer and passionate chef about regenerative agriculture and its role in nutrition. Farmer Lee Jones created The Chef’s Garden’s over thirty-five years ago, and has remained tirelessly committed to not only ensuring that the family’s three-hundred-ac…
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Brad Sive is a media marketing executive who has a passion for learning about new foods, not just the enjoyment of food, but how food cooking and recipes intersect and bring people together. This passion led him to start Public Market with a team of longtime friends, a place where food, people and culture have become one. The core belief behind Pub…
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Sophie Sajnani is a young leader in the tech industry. During the pandemic, she heard about how Uber Eats and other food apps were taking a large cut of the restaurant's profits and how that was hurting restaurants. On that same day, she launched Bellevue Bites, a free and promotional platform that chairs deals from local restaurants when customers…
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Today we are joined by Jon Melrod and Tyler Daguerre Jon Melrod was born into the political and cultural quiescence of the 1950's and grew up in apartheid-like Washington DC. Active in the student movement that opposed the Vietnam War and a supporter of black liberation, Jon embraced the ideology that the working class held the power to radically t…
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One of the most talked about trends in the food world for the past few years has been meal kits. We’ve seen them come and go. We’ve been emailed offers to get 10 free meals. We’ve opened up the box and shook our heads in dismay at all the wasted packaging that it took to get these meals to us. Today we get to the truth about meal kits. Jackie Kelle…
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Creating true omni-channel shopper engagement in the produce department requires touchpoints along the entire path-to-purchase, and these touchpoints have changed over the past three years. Join RDBA CEO, Phil Lempert and his guest Bonnie Taub-Dix, registered dietitian, media pro, and California Strawberry Commission spokesperson, as they discuss h…
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Today we're gonna talk about vitamins. We're gonna talk about supplements, and we're gonna talk about a retailer who's really changing the way we're gonna be consuming our foods forever. With me, Elisa Sloss, senior VP of Health Markets and dietitians at Hy-vee. She oversees the sales, merchandising, and educational efforts of the company's more th…
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Nora Minno is an award-winning registered dietitian and certified personal trainer based in New York, NY. Over the past 10 years, Nora has built a reputation in the fitness and nutrition space as a credible expert developing communications and marketing strategies for top CPG companies, professional sports teams, global health apps, and leading hea…
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