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Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world. Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they inter ...
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This week on The Home Builder Digital Marketing Podcast, Terrell Turner of Caruso Homes joins Greg and Kevin to discuss the qualities and skills it takes to become a golden online sales counselor for your home builder. https://www.buildermarketingpodcast.com/episodes/240-becoming-a-golden-online-sales-counselor-terrell-turner…
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This week on The Home Builder Digital Marketing Podcast, Joel Berner of realtor.com joins Greg and Kevin to discuss how examining current economics can help home builders understand new construction market conditions. https://www.buildermarketingpodcast.com/episodes/239-examining-the-economics-of-home-building-joel-berner…
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This week on The Home Builder Digital Marketing Podcast, Rachel Starratt of Red Door Homes joins Greg and Kevin to discuss why every home builder should have an online sales counselor. https://www.buildermarketingpodcast.com/episodes/238-got-an-online-sales-counselor-rachel-starrattΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Jason Rhoads of Rhoads Creative joins Greg and Kevin to discuss how home builders can leverage AI in digital marketing to gain insights and improve efficiency. https://www.buildermarketingpodcast.com/episodes/237-leveraging-ai-in-home-building-marketing-jason-rhoads…
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Bonus Episode : 2024 Home Builder Digital Marketing Summit Preview - Greg Bray and Kevin Weitzel
16:57
On this bonus episode of The Home Builder Digital Marketing Podcast, Greg and Kevin give a preview of the highly anticipated 2024 Home Builder Digital Marketing Summit. The Summit will include engaging learning opportunities, small group roundtable discussions, marketing and OSC education tracks, time to network with leading industry experts and pe…
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This week on The Home Builder Digital Marketing Podcast, Spencer Powell of Builder Funnel joins Greg and Kevin to discuss the power of content marketing for home builders in attracting, engaging, and capturing new home buyers. https://www.buildermarketingpodcast.com/episodes/236-the-power-of-content-marketing-spencer-powell…
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This week on The Home Builder Digital Marketing Podcast, Sarah Cook of New Home Directory joins Greg and Kevin to discuss how New Homes Directory can help home builders connect with new home buyers. https://www.buildermarketingpodcast.com/episodes/235-connecting-builders-with-new-home-buyers-sarah-cook…
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This week on The Home Builder Digital Marketing Podcast, Qadra Evans of Zillow New Construction joins Greg and Kevin to discuss the 2024 Zillow New Construction Consumer Housing Trends Report and what the results reveal about new construction buyers. https://www.buildermarketingpodcast.com/episodes/234-new-construction-home-buyer-trends-qadra-evans…
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This week on The Home Builder Digital Marketing Podcast, Leah Fellows of Blue Gypsy Inc. and Carol Morgan of Denim Marketing join Greg and Kevin to discuss the 4th Annual Online Homebuyer Mystery Shop Report and how home builders can use the results to improve their follow-up process. https://www.buildermarketingpodcast.com/episodes/233-online-home…
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This week on The Home Builder Digital Marketing Podcast, Sara Gutterman of Green Builder Media joins Greg and Kevin to discuss how generational marketing can help home builders attract and engage the right home buyer with the right message at the right time. https://www.buildermarketingpodcast.com/episodes/generational-marketing-in-home-building-sa…
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This week on The Home Builder Digital Marketing Podcast, Jason Benedict of Automation Agency joins Greg and Kevin to discuss how home builders can leverage automation and AI to improve efficiency and grow business. https://www.buildermarketingpodcast.com/episodes/231-leverating-auotmation-and-ai-for-growth-jason-benedict…
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This week on The Home Builder Digital Marketing Podcast, Jake Kaplan of Garman Homes joins Greg and Kevin to discuss why home builders should return to the basics when it comes to digital marketing. https://www.buildermarketingpodcast.com/episodes/230-returning-to-home-builder-marketing-basics-jake-kaplan…
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This week on The Home Builder Digital Marketing Podcast, David Belman of Belman Homes joins Greg and Kevin to discuss how home builders can advocate for housing affordability. https://www.buildermarketingpodcast.com/episodes/229-advocating-for-housing-affordability-david-belmanΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Christopher Brown of NEXT Group of Companies joins Greg and Kevin to discuss how and why home builder digital marketers should build emotional connections with home buyers earlier in the home buying journey. https://www.buildermarketingpodcast.com/episodes/228-building-connection-with-home-bu…
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On this bonus episode of The Home Builder Digital Marketing Podcast, Al Trellis of The Home Builder’s Network and Bill Gelbaugh of OutHouse join Kevin to discuss the practical applications of AI in home building. https://www.buildermarketingpodcast.com/episodes/bonus-episode-ai-in-home-building-a-practical-approach-bill-gelbaugh-and-al-trellis…
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This week on The Home Builder Digital Marketing Podcast, Craig Neal of Toll Brothers joins Greg and Kevin to discuss how home builders can create customer-focused sales and marketing teams. https://www.buildermarketingpodcast.com/episodes/227-customer-focused-home-builder-teams-craig-nealΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Renee Stowe of Renee Stowed Marketing Solutions joins Greg and Kevin to discuss how consistently collecting and analyzing data can boost home builder digital marketing efforts. https://www.buildermarketingpodcast.com/episodes/226-home-builder-marketing-is-all-about-the-math-renee-stowe…
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This week on The Home Builder Digital Marketing Podcast, Jennifer Johnson of Olivia Clarke Homes joins Greg and Kevin to discuss the value female perspectives bring to the home building industry. https://www.buildermarketingpodcast.com/episodes/225-female-perspectives-in-home-building-jennifer-johnson…
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This week on The Home Builder Digital Marketing Podcast, Ben Culbreth of Culbreth Copywriting joins Greg and Kevin to discuss how home builders can create compelling copywriting that connects with potential home buyers. https://www.buildermarketingpodcast.com/episodes/224-creating-compelling-copywriting-ben-culbreth…
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This week on The Home Builder Digital Marketing Podcast, Shawn McGuire of Celebrity Homes joins Greg and Kevin to discuss why home builders must create a stellar home buyer experience, especially in the current housing market. https://www.buildermarketingpodcast.com/episodes/223-creating-a-stellar-home-buyer-experience-shawn-mcguire…
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This week on The Home Builder Digital Marketing Podcast, Jacob Bettis of Insignia Studios joins Greg and Kevin to discuss how strategic planning can help home builders create, share, and track impactful visual content. https://www.buildermarketingpodcast.com/episodes/222-creating-impactful-visual-content-jacob-bettis…
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This week on The Home Builder Digital Marketing Podcast, Matt Brutshe of 500 Rockets Marketing joins Greg and Kevin to discuss how home builder digital marketers can become AI-ready. https://www.buildermarketingpodcast.com/episodes/221-being-an-ai-ready-home-builder-marketer-matt-brutscheΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Doug Newell of Swarmalytics joins Greg and Kevin to discuss how home builders can use AI to optimize building processes and make accurate sales predictions. https://www.buildermarketingpodcast.com/episodes/220-utilizing-ai-in-home-building-processes-doug-newell…
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Episode #219: Sales and Marketing: Whose Job Is It? - Part 1 - Carol Morgan and Kimberly Mackey
32:53
This week on The Home Builder Digital Marketing Podcast, Carol Morgan of Denim Marketing and Kimberly Mackey join Greg and Kevin to discuss the roles of home builder sales and marketing teams and how they can work together to drive success. https://www.buildermarketingpodcast.com/episodes/219-sales-and-marketing-whose-job-is-it-part-1-carol-morgan-…
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This week on The Home Builder Digital Marketing Podcast, Amberly Mioduszewski of Melia Homes Joins Greg and Kevin to discuss how home builders can ensure the success of their Online Sales Counselors. https://www.buildermarketingpodcast.com/episodes/218-successful-online-sales-counselors-amberly-mioduszewski…
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This week on The Home Builder Digital Marketing Podcast, Courtney Stewart of Demin Marketing joins Greg and Kevin to discuss the most effective social media strategies and platforms for home builders. https://www.buildermarketingpodcast.com/episodes/217-social-media-strategies-for-home-builders-courtney-stewart…
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This week on The Home Builder Digital Marketing Podcast, Felicia Berry of Viera Builders joins Greg and Kevin to discuss how online sales counselors can bridge the gap between home builder sales and marketing teams to ensure no leads are left behind. https://www.buildermarketingpodcast.com/episodes/216-no-leads-left-behind-with-an-osc-felicia-berry…
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This week on The Home Builder Digital Marketing Podcast, Dennis O’Neil of Oneil Interactive joins Greg and Kevin to discuss how important maintenance is in creating a strong and successful home builder website. https://www.buildermarketingpodcast.com/episodes/215-maintaining-a-strong-home-builder-website-dennis-oneil…
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This week on The Home Builder Digital Marketing Podcast, Mindy Lepp of LEPPDESIGN joins Greg and Kevin to discuss the benefits of outsourcing home builder digital marketing. https://www.buildermarketingpodcast.com/episodes/214-the-benefits-of-outsourcing-digital-marketing-mindy-leppΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Jim Work of Silverthorne Homebuilders joins Greg and Kevin to discuss how learning from other home builders’ knowledge and experience can improve business. https://www.buildermarketingpodcast.com/episodes/213-learning-from-other-home-builder-experts-jim-work…
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This week on The Home Builder Digital Marketing Podcast, Hayley Selden of Valiant Spaces joins Greg and Kevin to discuss how home builders and remodelers can foster trust with homebuyers. https://www.buildermarketingpodcast.com/episodes/212-fostering-trust-with-homebuyers-hayley-seldenΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Bridget Cramer of Lindus Construction joins Greg and Kevin to discuss how home builders and remodelers can use social media to expand marketing efforts. https://www.buildermarketingpodcast.com/episodes/211-expanding-social-media-marketing-bridget-cramer…
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This week on The Home Builder Digital Marketing Podcast, Jessica Fritz of J.Cor Architecture joins Greg and Kevin to discuss how home builders can connect with homebuyers by creating unique home buying experiences. https://www.buildermarketingpodcast.com/episodes/210-creating-connections-with-homebuyers-jessica-fritz…
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Episode #209: Providing an Excellent Homebuyer Experience - Derek Schairer and Luke Groesbeck
30:11
This week on The Home Builder Digital Marketing Podcast, Derek Schairer and Luke Groesbeck of Foundation join Greg and Kevin to discuss how to provide an excellent homebuyer experience that creates happier homeowners and more efficient and profitable home builder teams. https://www.buildermarketingpodcast.com/episodes/209-providing-an-excellent-hom…
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This week on The Home Builder Digital Marketing Podcast, Randy Stanbury of 4 Level Coach joins Greg and Kevin to discuss how to successfully grow your home builder business. https://www.buildermarketingpodcast.com/episodes/208-growing-your-home-builder-business-randy-stanburyΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Tyler Stouder of Homebuilder Ops joins Greg and Kevin to discuss the power a CRM can offer home builders through tracking, managing, and analyzing customer interactions and data. https://www.buildermarketingpodcast.com/episodes/207-the-power-a-crm-can-offer-home-builders-tyler-stouder…
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On this bonus episode of The Home Builder Digital Marketing Podcast, Greg and Kevin share brief but valuable sales and marketing tips from experts at the 2024 International Builders' Show. https://www.buildermarketingpodcast.com/episodes/bonus-episode-2024-ibs-best-sales-and-marketing-tips-greg-bray-and-kevin-weitzel…
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This week on The Home Builder Digital Marketing Podcast, Melissa Morman of Built4f joins Greg and Kevin to discuss how home builders can successfully integrate new technology into their businesses. https://www.buildermarketingpodcast.com/episodes/206-integrating-new-home-builder-technology-melissa-morman…
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This week on The Home Builder Digital Marketing Podcast, Justin Doornbos of BombBomb joins Greg and Kevin to discuss how home builders can use simple video messaging to elevate communication with home buyers. https://www.buildermarketingpodcast.com/episodes/205-simple-video-messaging-for-home-builders-justin-doornbos…
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This week on The Home Builder Digital Marketing Podcast, Bryan Keve of Traditions Custom Builders joins Greg and Kevin to discuss how home builders can nurture lasting relationships with homebuyers. https://www.buildermarketingpodcast.com/episodes/204-nurturing-relationships-with-homebuyers-bryan-keve…
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This week on The Home Builder Digital Marketing Podcast, Barbara Wray of Wick Marketing joins Greg and Kevin to discuss how critical it is for home builders to build trust with homebuyers. https://www.buildermarketingpodcast.com/episodes/203-building-trust-with-homebuyers-barbara-wrayΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Reyna Estrada of M/I Homes joins Greg and Kevin to discuss how home builders can build an effective online sales team. https://www.buildermarketingpodcast.com/episodes/202-building-an-effective-online-sales-team-reyna-estradaΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Christine Vangsness of Dabbert Custom Homes joins Greg and Kevin to discuss the importance of creating solutions to home builder digital marketing challenges. https://www.buildermarketingpodcast.com/episodes/210-creating-solutions-to-marketing-challenges-christine-vangsness…
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This week on The Home Builder Digital Marketing Podcast, Kellie Little of FieldStone Homes joins Greg and Kevin to discuss how home builders can keep digital marketing fresh by learning and implementing new technology. https://www.buildermarketingpodcast.com/episodes/200-keeping-home-builder-digital-marketing-fresh-kellie-little…
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This week on The Home Builder Digital Marketing Podcast, Lori Ann Dinkins of Mood Interior Designs joins Greg and Kevin to discuss the power of good interior design can have in helping home builders connect with home buyers and sell more homes. https://www.buildermarketingpodcast.com/episodes/199-the-power-of-good-interior-design-lori-ann-dinkins…
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This week on The Home Builder Digital Marketing Podcast, Haley Naebig of NoviHome joins Greg and Kevin to discuss how home builders can enhance customer engagement and increase sales through customizing the home buyer experience. https://www.buildermarketingpodcast.com/episodes/198-customizing-the-home-buyer-experience-haley-naebig…
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This week on The Home Builder Digital Marketing Podcast, Jim Jacobi of Parkland Communities and Parkland Residential joins Greg and Kevin to explore the build-to-rent market. https://www.buildermarketingpodcast.com/episodes/197-exploring-the-build-to-rent-market-jim-jacobiΑπό τον Greg Bray and Kevin Weitzel
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This week on The Home Builder Digital Marketing Podcast, Chris Griggs of LaRuche Photo joins Greg and Kevin to discuss how to craft quality home builder photography that elevates your brand and allows your homes to stand out in virtual environments. https://www.buildermarketingpodcast.com/episodes/196-crafting-quality-home-builder-photography-chris…
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This week on The Home Builder Digital Marketing Podcast, Brent Niemuth of J.Schmid joins Greg and Kevin to discuss how home builders start building an authentic, well-defined brand story that resonates with customers and is recognized in the industry. https://www.buildermarketingpodcast.com/episodes/195-building-an-authentic-home-builder-brand-bren…
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This week on The Home Builder Digital Marketing Podcast, Arthur Chapin of Move, Inc., operator of realtor.com joins Greg and Kevin to discuss how home builders can better educate home buyers about new home construction. https://www.buildermarketingpodcast.com/episodes/194-educating-new-construction-home-buyers-arthur-chapin…
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