Adherence: Leveraging Data to Enhance Your Brand’s Ability to Reach Target Patients by MM&M Partner PerspectivesΑπό τον MM&M Partner Perspectives

Marc Iskowitz, MM&M's editor in chief, discusses a qualitative/quantitative approach to meeting orphan drug marketers' engagement challenge with Michael Carlin, vice president at TrialCard.Από τον MM&M Partner Perspectives

Senior editor of MM&M, Larry Dobrow, discusses what success in patient affordability looks like with Paul LeVine, vice president of analytic services for TrialCard.Από τον MM&M Partner Perspectives

Senior Editor Larry Dobrow introduces MM&M's new podcast and explains what listeners should expect.Από τον MM&M Partner Perspectives