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Digital & Dirt

Lamar Advertising

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Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms ...
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Pivot Podcast

The Pivot A Part of Fanatics

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Former NFL stars Ryan Clark, Fred Taylor and Channing Crowder have transcended the podcast game, topping the charts globally by creating a new form of media and carving an unprecedented niche in the space of sports, music and entertainment. Hosting weekly sit-down conversations with A-list stars, delivering timely discussions on important topics, not only becoming a voice of influence but one of impact as their unguarded emotion, humor and experience has established The Pivot as a premiere p ...
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"The fact that these artists are getting their flowers, getting a chance to perform on this stage, these black artists..If it wasn't for Jay-Z, this wouldn't be happening. So how can you come down and criticize this man like that? it's beyond me." Steve Stoute sounds off on the recent Super Bowl Halftime controversry. Steve Stoute is the ultimate A…
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For so long, so many of our Pivot followers have asked when we will interview each other and share our own takes on certain personal questions we often wonder about but never have time to dig in and find out ... .so we are finally doing it! That’s right, on this episode of the Pivot, in partnership with Fanatics, Ryan, Fred, and Channing switch it …
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In Episode 6 of this season’s Digital and Dirt Podcast, Ian welcomes Avery Akkineni, CMO of global creative and media agency, VaynerX. Avery shares an update on VaynerMedia's growth and her thoughts on the future of digital marketing including AI, Web3, and social media strategies. Podcast Breakdown 00:00 - 09:17 Introducing Avery 09:32 - 14:00 Tak…
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"Everyone's looking at your glory, not your story." Wallo, podcast host of Million Dollaz Worth of Game, Author and Motivational speaker BIG Pivot today....The Podcast Collab of the year! In this episode of The Pivot Podcast, in partnership with Fanatics, Ryan, Channing and Fred sit down with the Philadelphia duo, Wallo and Gillie, who are trailbla…
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"No one had me making the Olympic team, no one definitely had me winning, and in that moment I felt I proved myself right and I proved everyone else wrong." Masai Russell On this episode of the Pivot Podcast in partnership with Fanatics, we sit down with Olympic gold medalist Masai Russell, who shocked the world when she took home the gold in the 1…
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In Episode 5 of this season’s Digital and Dirt podcast, Ian welcomes Jenny Penich, North America President at global influencer marketing business, Influencer, to discuss the importance of seamlessly integrating influencers into media buys and how consistency among creatives allows ads to be more engaging. Podcast Breakdown 00:00 - 15:05 Dance Team…
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"Someone who was always true to himself, failed, got up again, but ultimately changed the sport that gave him everything and inspired a whole new generation of kids. That to me is bigger than any medal I could ever win." - Miles Chamley-Watson This episode is one where we learn about a sport unfamiliar to us but one rich with history and challenges…
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"There is nothing else in life I would rather be known as, or rather do, than play football. I never wanted to be alive and not have lived." Ryan Clark on the risks of playing football all his life. You have been asking and we finally made it happen, a conversation with just the Pivot talking about all things around the league, in life, in sports a…
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In Episode 4 of this season’s Digital and Dirt Podcast, Ian welcomes Katie Green, CMO at Little Saints, to discuss her transition from “Corporate America” and how finding her true authentic self impacts the company’s non-alcoholic and cocktails and spirits. Podcast Breakdown 00:00 - 09:20 Introducing Katie Green and Little Saints 09:42 - 22:39 Kati…
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Save 50% on your system, plus a free indoor security camera and your first month is free when you sign up for Core Monitoring. Visit https://SimpliSafe.com/pivot to customize yours! Try SimpliSafe risk-free. If you don’t love it, return it for a full refund within 60 days. "Black men have feelings. Black men hurt. Black men are in pain...and someti…
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In Episode 3 of this season’s Digital and Dirt Podcast, Ian welcomes Courtney Redford, Digital Marketing Manager at Bridges Consumer Healthcare, to discuss her company’s approach to influencer marketing developed based on her early days in digital media. Podcast Breakdown 00:00 - 17:00 Introducing Courtney: Talking Influencers & Metrics 17:06 - 28:…
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Music has helped me through difficult situations because… it lets me get through them…if you’re going through hell why stop there?" Fabolous Throughout history, music has been a timeless aspect of society that connects people and has the ability to document the times through lyrics and style. Hip Hop has always connected with sports on another leve…
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“You never know when your last day will come...That quote is a true testament to the little things that matter. Everyday, live it to the fullest. No matter what the outcome is, making sure everyday has a purpose and that it's fulfilled to the maximum capacity." Being three girl dads, we know the best parts of us are our daughters...being able to ex…
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In this episode of the Digital and Dirt podcast, Ian welcomes Nicole McCormack, SVP and GM of Brand Solutions at TeamSnap, to discuss her journey into the world of youth sports and TeamSnap’s unique value proposition. Podcast Breakdown 00:00 - 03:50 Introducing Nicole McCormack 03:53 - 16:30 Nicole’s Career Journey 16:38 - 27:06 What is TeamSnap? 2…
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"The things that's being done in the dark will always come to shine. If you're pouring nothing but good things into yourself, you reap what you sow." Jalen Milroe Alabama Quarterback Last year, Jalen Milroe walked into what he thought was just another post-game meeting after a tough overtime loss to Michigan. But things took a surprising turn when …
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"There are 32 teams right now that really believe they can win the superbowl. Yall know that number is about 6...But the fandom is what fuels this game and I love it." On this episode of The Pivot in partnership with Fanatics, Football is back and so are the guys after a whirlwind of NFL training camp shows, and we are ready to dive into the new fo…
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In the Season 7 premiere of the Digital and Dirt Podcast, Ian Dallimore sits down with Tom Traylor, EVP Regional Manager at Lamar Advertising, to explore his remarkable 33+ year journey at Lamar, from his career beginnings and leadership style to overcoming challenges and securing critical leases. Podcast Breakdown 00:00-08:00 – Tom Traylor’s Role …
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"I still try to be that authentic person, I think that's important for me...It makes it difficult because everything you do is under a microscope and everything you say is under a microscope..." Jason Kelce As the NFL Kicks off this week, there will be some famous football faces missing on the sidelines, notably the greatest coach of all time Bill …
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"Last year it was 'let's prove everybody wrong', but now this year it's 'let's prove everybody right." Tank Dell, Houston Texans Wide Receiver NFL season Kicks off next week and our NFL Training Camp tour is coming to an end and we've been sitting with star players from around the league getting inside scoop, hearing never-told-before stories and g…
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"What I'm going to say, people are going to hate...But you have to not care what happens. You have to not care what the result is, get completely past the wins and the losses." Cooper Kupp Super Bowl LVI MVP As we continue to make our way through NFL Training camps, we are a little over a week away from Kick off, and we are sitting with star player…
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"From what I've been through, from what I've seen, I never thought I'd be in this position where I'm at right now." 2x Super Bowl Champ L'Jarius Sneed As we continue to make our way through NFL Training camps, we are nearing the end of the tour which means Football season is around the corner and we are sitting with star players from around the lea…
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"Be Somebody to Somebody...that's how I got here." Kayvon Thibodeaux As we continue to make our way through NFL Training camps, we continue to visit and sit with star players from around the league getting inside scoop, hearing never-told-before stories and going inside the locker room mentality of the 32 teams as they prepare for the 2024 season. …
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“It’s there for the taking, if we put it together it’s literally all on us. We just have to go out there and do what we’ve been doing our whole lives.” Jevon Holland Miami Dolphins Safety on 2024 team goals. The Pivot Training Camp tour is in full swing as we visit NFL cities sitting with players and coaches around the league bringing you exclusive…
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“I think I’m better right now. Mentally I’m faster, my body is bigger faster stronger…That’s what I love about the process of football and the grind; when you feel yourself improving that builds momentum back..." Joe Burrow Cincinnati Bengals Quarterback The Pivot Training Camp tour is in full swing as we visit NFL cities sitting with players and c…
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The Pivot Training Camp tour is in full swing as we visit NFL cities sitting with players and coaches around the league bringing you exclusive interviews and sideline conversations to get you ready for the football season. In partnership with Fanatics, we are pumped to drop this episode today! You already know this is one of our favorite stops of t…
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“I’m only looking forward to what’s in front of me, and I feel like a lot of good ball is left." -Devin White The Pivot Training Camp tour is in full swing as we visit NFL cities sitting with players and coaches around the league bringing you exclusive interviews and sideline conversations to get you ready for the football season. In partnership wi…
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“If I were to be a head coach, I would want to be like Dan Quinn." -Austin Ekeler Commanders Running Back shares and is echoed by Super Bowl Champion Zach Ertz's words as well. ""Dan Quinn is probably the best person I've been around in front of the team by the way he leads..." The Pivot Training Camp tour is in full swing as we visit NFL cities si…
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"We cut players and we bring them back and we ask them to forgive, so what separates us [as coaches?]" Raheem Morris Head Coach of Atlanta Falcons The Pivot Training Camp tour is in full swing as we visit NFL cities sitting with players and coaches around the league bringing you exclusive interviews and sideline conversations to get you ready for t…
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"Either go out there and be the best or don't... I have all the potential to and I have the team around me to do it, so there are no excuses." Breece Hall NY Jets Running Back Kicking off our 2024 NFL Training Camp tour in partnership with Fanatics, we head to Florham Park, NJ to visit with the New York Jets, catch a little of the first practice an…
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Your favorite trio is back! With Summer about to be taken over by the massive sports moves heating up and the world experiencing a whirlwind of headlines in politics, society and athletics, no better moment than now for Ryan, Channing, and Fred to sit and talk about everything, only the way they know how to do. During this three-man special of The …
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"I did it with no sponsorships. I did it with a black designer on my chest. I did it with a long weave and nails and lashes and everything that everyone told me was going to hold me back. I did it!" Alaysha Johnson was always counted out and overlooked. But after an epic performance beating her personal-best time and capturing the silver medal at t…
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"I am complete. It was a storybook ending." Being able to walk away from any career on own terms is something we all want when we are ready for that next chapter but to say farewell to football, a game you love and dedicated your life to, feeling satisfied, complete and accomplished is truly more than one could ever dream of and after 8 Pro Bowls i…
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"Someone watching this may say what a little Bi*%h...and that's fine, a bad day for the ego is a good day for the soul." Today's conversation is a little different and by different we mean even better. So often we sit with our guests who open up, share their experiences for us all to take something away from it...but today, we shed our armor and al…
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Detroit’s star Wide receiver Amon-Ra St. Brown continues to make headlines with major off season moves, first re-signing with the Lions for a 4 year $120M extension and now starring in the NFL's new Netflix series "Receiver", following the highly popular Quarterback series last year, the show is expected to be a summer hit. Ryan, Channing and Fred …
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"They have to connect with you, otherwise they're watching fireworks, and we really only watch fireworks once a year." Cody Rhodes WWE Champion The WWE is reaching milestones and peaking at levels that haven't been reached since the old days of icons and legends in the ring due to the intriguing storylines, big names and fan loyalty that's second t…
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One of the biggest NFL off-season storylines is the contract negotiations coming from the reigning NFC Champions in San Francisco and if their star WR Brandon Aiyuk, former first round pick, will still be a 49er heading into 2024 season. Since the week after the Super Bowl, his contract has been a hot topic with constant media coverage, rumors, and…
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"So many people want to be a part of the announcement and not a part of the investment."- Rich Paul, Founder of Klutch Sports Less than 24 hours away from the 2024 NBA Draft and all the talk is around a potential late round draft prospect, And why? Well because of the name on the back of his jersey. The sports world is currently divided over discus…
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A Pivot Podcast special creating conversation around Domestic Violence generating awareness and discussing preventive measures with a survivor in our NFL family, the mother of star Wide Receiver DeAndre Hopkins. Our Pivot purpose, is a commitment not just to have the fun conversations or interview A-list stars, but to prioritize using our platform …
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In the season 6 finale of the Digital and Dirt Podcast, Ian welcomes Tina Sharkey, Lecturer & Faculty Member at USC’s Iovine & Young Academy, Board Member at Havenly, HeyDay, PBS, and a global keynote speaker. During the episode, Tina discusses her vast experiences in digital media, branding, and technology, and how she has used brand strategies to…
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A repeat appearance on The Pivot is rare, but so is today's guest- a rare talent, a rare personality and a rare gift to authentically always be himself no matter what or who has something to say, he stands by his words and owns his lifestyle. Once known for his Hall of Fame highlights on the field, former NFL star, Antonio Brown, is now equally kno…
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"When you see a man fall, don't laugh at him, learn from it." We can learn and sometimes laugh our way through life as long as we do it with respect and humility. Ryan, Channing and Fred sit down with media mogul Nick Cannon to talk about his journey through the music, film and TV industries as well as his life behind the scenes with 12 children an…
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No greater event than one of sport and today we are talking a real live David vs Goliath title bout as we chat with the man who knows he's the underdog but believes he's built for this moment. Undefeated Boxer Frank Martin looks to become the new WBA Lightweight World Champion pulling off the upset win over Boxing's best and biggest star, Gervonta …
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"Where we are right now, there's a lot of speculation but the fight is on, it's happening, June 29th, Me vs McGregor...it's going to be his last fight." Michael Chandler on UFC 303 vs Connor McGregor In partnership with Fanatics, a must watch episode of The Pivot is out now. The sports world is a buzz, asking, "Is the main event of UFC 303 between …
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In Episode 14 of this season’s Digital and Dirt Podcast, Ian welcomes Brigette Wolf, CMO of My/Mochi, to discuss innovation in the CPG category and how she brings a unique perspective to the My/Mochi brand by leveraging her experience in the big food industry. 00:00 - 05:20 Introducing Brigette Wolf 05:25 - 09:43 Constant Pushback 09:50 - 13:51 Wor…
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As an athlete, part of the climb is reaching the top and often, fame and wealth steal the spotlight, but what's not really discussed, is how a simple game can shape one's identity and provide purpose. In a recent conversation on The Pivot, former MLB All-Star Matt Kemp joins Ryan, Channing, and Fred to unravel the multifaceted journey of life as a …
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It's Friday and the guys are back as we Pivot our way through all the hot topics of sports and entertainment starting with our own storylines straight through the top headlines of recent. But as usual, you can expect honest, authentic conversation and that locker room type of talk as Ryan, Channing and Fred will always keep it 100 even on the tough…
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Ryan, Fred, and Channing sit down for an exclusive interview with Knicks star Josh Hart as he recounts the highs and lows of his journey to New York following a season that had the Big Apple, and the entire basketball world buzzing. New York’s playoff run was fueled by a trio of Villanova graduates with Hart, Jalen Brunson and Donte Divincenzo lead…
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In partnership with Fanatics, we bring you an episode today that is important for us all to takee a listen...Continuing the important conversation around Mental Health, Ryan, Fred, and Channing sit down with Robbie Chosen, previously known as Robbie Anderson, on his 31st birthday, the moment he marks as a new start for the NFL Free Agent. Robbie's …
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In special episode of the Digital and Dirt podcast, Ian sits down with several of the brand marketers and leaders who spoke at the MediaPost CPG Brand Insider Summit earlier this month in Nashville. Podcast Breakdown 00:00 - 06:25 Meet Nolan Johnson 06:26 - 17:45 Meet Courtney Redford 17:53 - 28:25 Meet Jeannie Hannigan 28:31 - 38:25 Meet Jennifer …
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