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Build the Right Agency for YOU! - Tim Kilroy, Agency Coach & CEO
Manage episode 433858957 series 3579283
Το περιεχόμενο παρέχεται από το Funnelytics - The Performance Marketing Platform for Marketing Agencies and Mikael Dia - Performance Marketing Expert. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Funnelytics - The Performance Marketing Platform for Marketing Agencies and Mikael Dia - Performance Marketing Expert ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Tim Kilroy (CEO of Retriever and eComAllies & Agency Coach, Consultant & Advisor at TimKilroy.com) joins Mikael to talk about how agency owners can build a better business model that actually fits their goals and personality.
Tim has launched 3 agencies. One crashed, while the other two ended up being sold. His current consulting/coaching tagline is “more revenue = more profit = more happy”, which at first glance might seem like a service that increases your agency's profit, thus increasing your happiness level, while in reality something completely different. His approach boils down to optimizing revenue and profits so that agency owners can enjoy life, instead of being constantly miserable due to the amount of work and stress that agency ownership often comes with.
There is no right or wrong way to run an agency. Tim advises that you let go of the processes that you’re simply not consistent at, and stop trying to model your agency based on other people’s ideas. One of his clients had lost up to 400k in 2 years by trying to run his agency based on guidelines provided by outsiders. This is where a lot of agency owners end up with the wrong coaches, as they buy into a business model adjustment that simply doesn’t fit their personality and actively works against their strengths.
Tune into the full episode to learn more on how to run your agency in a way that fits you!
HIGHLIGHTS:
0:00 Intro
1:30 revenue = profit = happy?
6:09 Choosing the right coach
7:40 Journey into coaching
11:14 Building your agency the right way
14:39 Increasing your pricing is a must
16:35 The ultimate growth tactic
19:39 Leadership is a must
22:42 What first time CEO’s get wrong
Connect with Tim - https://www.linkedin.com/in/timkilroy/
Connect with Mikael - www.linkedin.com/in/mikaeldia/
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