The Biggest Marketing and Sales Takeaways from TMSA's Elevate Conference

Everything is Logistics

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4M ago 1:27:29

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In this episode of Everything is Logistics, we're recapping takeaways from TMSA in New Orleans, held from June 5-7, 2024. Recorded live, this roundtable discussion features insights from an in-house marketer, a marketing agency leader, and a company founder, offering valuable perspectives on marketing and sales strategy.

GUESTS:

Aaron Dunn: Director of Sales & Marketing, PDQ America, and Co-Host of Trucking for Millennials podcast
Leigh Sauter: Director of Operations & Strategy, Virago Marketing
Kameel Gaines: Founder, CEO, and Director of Recruitment, Rig On Wheels Broker & Recruitment Services

LINKS:

Transportation Marketing and Sales Association Website

Feedback? Ideas for a future episode? Shoot us a text here to let us know.

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Κεφάλαια

1. The Biggest Marketing and Sales Takeaways from TMSA's Elevate Conference (00:00:00)

2. Logistics Conference Highlights and AI Implementation (00:00:05)

3. AI Implementation Strategies and Challenges (00:09:48)

4. AI Frameworks and Visual Strategy (00:20:56)

5. AI and Human Touch in Marketing (00:30:06)

6. Marketing Strategies and Challenges (00:35:15)

7. Collaborative Marketing Strategies and Refinement (00:48:12)

8. AI Tools for Marketing and Blogging (00:51:49)

9. Measuring Marketing Impact and ROI (00:58:39)

10. Marketing ROI and Strategy Insights (01:09:07)

11. Achieving Success in Marketing and Sales (01:16:02)

413 επεισόδια

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