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Convert Fans: Driving first party channel success with Slutty Vegan
Manage episode 381534650 series 3482966
How do you build a food empire with a provocative name and a loyal following? You'd surely like to hear from Jason Crain, the President of Slutty Vegan, about the brand's meteoric rise and the strategies that helped them drive conversion and traffic. This episode will let you peek behind the curtain to see how big brand experience with the likes of Amazon and Shazam has informed their customer engagement. As we delve into their innovative use of text messaging, website interactions, social media, and how they handle customer feedback, nothing is off the table.
Pinky Cole's key executive colleague offers you a journey into a distinct 1P experience for its customers. We'll explore their use of QR codes that catapult customers into a their heavily branded world and leads to higher frequency of orders. Check out how they've made a statement with their packaging and created a frictionless ordering experience. Strap in as we venture into the future of augmented reality in restaurant spaces and how it could potentially redefine your dining experience.
🔔 Subscribe to The Digital Restaurant Podcast and follow us on YouTube for more episodes that combine the love of food with the latest in technology. Your next restaurant tech adventure starts here!
📖 Get your copy of the Delivering the Digital Restaurant books at www.theDigital.Restaurant
🎤 Have Carl or Meredith come and speak at your company conference! Learn more at www.theDigital.Restaurant
🎙️📰Please subscribe to our newsletter and connect with Carl & Meredith's Delivering the Digital Restaurant page on LinkedIn for their twice-a-month newsletter.
Κεφάλαια
1. Convert Fans: Driving first party channel success with Slutty Vegan (00:00:00)
2. Learning from other verticals (00:02:44)
3. Multiple points of engagement (00:04:39)
4. Guest engagement metrics (00:06:24)
5. Using technology to drive resource efficiency (00:07:58)
6. Resourcing from other verticals (00:10:04)
7. Design with first party channels in mind from the outset (00:11:23)
8. The importance of being distinctly different (00:13:51)
9. The numbers engaging with Slutty Vegan (00:14:17)
10. Drawing attention to first party channels (00:15:09)
11. Frictionless experiences (00:16:12)
12. Augmented Reality - The new face of training (00:17:28)
90 επεισόδια
Manage episode 381534650 series 3482966
How do you build a food empire with a provocative name and a loyal following? You'd surely like to hear from Jason Crain, the President of Slutty Vegan, about the brand's meteoric rise and the strategies that helped them drive conversion and traffic. This episode will let you peek behind the curtain to see how big brand experience with the likes of Amazon and Shazam has informed their customer engagement. As we delve into their innovative use of text messaging, website interactions, social media, and how they handle customer feedback, nothing is off the table.
Pinky Cole's key executive colleague offers you a journey into a distinct 1P experience for its customers. We'll explore their use of QR codes that catapult customers into a their heavily branded world and leads to higher frequency of orders. Check out how they've made a statement with their packaging and created a frictionless ordering experience. Strap in as we venture into the future of augmented reality in restaurant spaces and how it could potentially redefine your dining experience.
🔔 Subscribe to The Digital Restaurant Podcast and follow us on YouTube for more episodes that combine the love of food with the latest in technology. Your next restaurant tech adventure starts here!
📖 Get your copy of the Delivering the Digital Restaurant books at www.theDigital.Restaurant
🎤 Have Carl or Meredith come and speak at your company conference! Learn more at www.theDigital.Restaurant
🎙️📰Please subscribe to our newsletter and connect with Carl & Meredith's Delivering the Digital Restaurant page on LinkedIn for their twice-a-month newsletter.
Κεφάλαια
1. Convert Fans: Driving first party channel success with Slutty Vegan (00:00:00)
2. Learning from other verticals (00:02:44)
3. Multiple points of engagement (00:04:39)
4. Guest engagement metrics (00:06:24)
5. Using technology to drive resource efficiency (00:07:58)
6. Resourcing from other verticals (00:10:04)
7. Design with first party channels in mind from the outset (00:11:23)
8. The importance of being distinctly different (00:13:51)
9. The numbers engaging with Slutty Vegan (00:14:17)
10. Drawing attention to first party channels (00:15:09)
11. Frictionless experiences (00:16:12)
12. Augmented Reality - The new face of training (00:17:28)
90 επεισόδια
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