32. Tesla’s Elon Musk Fires the Entire Public Relations Team—What Could Go Wrong?

Lead Balloon - Public Relations, Marketing and Strategic Communications Stories

Το περιεχόμενο παρέχεται από το Podcamp Media and Dusty Weis. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Podcamp Media and Dusty Weis ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.

2y ago 52:26

MP3•Αρχική οθόνη επεισοδίου

Αρχειοθετημένη σειρά ("Ανενεργό feed" status)

When? This feed was archived on June 03, 2024 19:06 (10d ago). Last successful fetch was on June 03, 2024 19:35 (10d ago)

Why? Ανενεργό feed status. Οι διακομιστές μας δεν ήταν σε θέση να ανακτήσουν ένα έγκυρο podcast feed για μια παρατεταμένη περίοδο.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

As the world’s most valuable automotive manufacturer, electric car giant Tesla is the largest company in the world that operates without any kind of public relations personnel.

That means no media relations arm. No crisis comms plan. No PIO.

In fact, the entire PR team was purged just a couple years ago in 2020, and CEO Elon Musk has defended the move, saying the company doesn't believe in "manipulating public opinion."

Not only does this reflect a very unsophisticated understanding of what public relations practitioners do, but it also makes Elon Musk the sole public authority authorized to comment on Tesla's wheelings and dealings... and he doesn't exactly have a history of exuding stability.

So in this episode, we revisit that history with Forbes Senior Editor Alan Ohnsman and San Diego-based crisis communications consultant David Oates.

We discuss how Tesla is now struggling to control its own narrative, what risks it's courting, and how Elon Musk's leadership model might be setting up the company... and its shareholders... for their biggest disaster yet.

While you're here:

Leave us a message on the Lead Balloon Comms Gripe Line
Sign up for the Podcamp Media e-newsletter

Learn more about your ad choices. Visit megaphone.fm/adchoices

58 επεισόδια

#Business News #Society #Business #News #Marketing #Documentaries #Podcamp Media #Dusty Weis