Player FM - Internet Radio Done Right
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Το περιεχόμενο παρέχεται από το Sam Wilcox. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Sam Wilcox ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Player FM - Εφαρμογή podcast
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ΕΠΙΧΟΡΗΓΟΎΜΕΝΟ
People want to feel supported and safe at work – and inspired to innovate. What can people working at large corporations do to create this kind of environment? Saskia Mureau is the Director of Customer Digital at the Port of Rotterdam where she is harnessing digital systems to reduce emissions. She is passionate about creating inclusive workplaces where psychological safety and collaboration drive meaningful change. In this episode, Kamila sits down with Suchi to talk about why she chose to work at large corporations rather than startups. Saskia also reflects on her personal experiences, including navigating IVF while at work, and discusses how organizations can foster environments where employees feel empowered to bring their whole selves to work. Links: Saskia Mureau on Linkedin WHO infertility research BCG 2024 report on psychological safety in the workplace Suchi Srinivasan on LinkedIn Kamila Rakhimova on LinkedIn About In Her Ellement: In Her Ellement highlights the women and allies leading the charge in digital, business, and technology innovation. Through engaging conversations, the podcast explores their journeys—celebrating successes and acknowledging the balance between work and family. Most importantly, it asks: when was the moment you realized you hadn’t just arrived—you were truly in your element? About The Hosts: Suchi Srinivasan is an expert in AI and digital transformation. Originally from India, her career includes roles at trailblazing organizations like Bell Labs and Microsoft. In 2011, she co-founded the Cleanweb Hackathon, a global initiative driving IT-powered climate solutions with over 10,000 members across 25+ countries. She also advises Women in Cloud, aiming to create $1B in economic opportunities for women entrepreneurs by 2030. Kamila Rakhimova is a fintech leader whose journey took her from Tajikistan to the U.S., where she built a career on her own terms. Leveraging her English proficiency and international relations expertise, she discovered the power of microfinance and moved to the U.S., eventually leading Amazon's Alexa Fund to support underrepresented founders. Subscribe to In Her Ellement on your podcast app of choice to hear meaningful conversations with women in digital, business, and technology.…
Marketing Automation Quick Tips
Σήμανση όλων ότι έχουν ή δεν έχουν αναπαραχθεί ...
Manage series 2355757
Το περιεχόμενο παρέχεται από το Sam Wilcox. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Sam Wilcox ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Welcome to Marketing Automation Quick Tips, the show where I ponder all things marketing and automation related and give actionable advice for your business in under 5 minutes.
…
continue reading
19 επεισόδια
Σήμανση όλων ότι έχουν ή δεν έχουν αναπαραχθεί ...
Manage series 2355757
Το περιεχόμενο παρέχεται από το Sam Wilcox. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Sam Wilcox ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
Welcome to Marketing Automation Quick Tips, the show where I ponder all things marketing and automation related and give actionable advice for your business in under 5 minutes.
…
continue reading
19 επεισόδια
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×As mentioned in this short show, we're looking for guests to be a part of this new podcast either as an expert that wants to share knowledge or as a business owner that wants to learn how to take their marketing automation to the next level! Drop us an email at elevate@nbs.fm to let us know if you're interested. We'd love to have you on the show. The first episode of Elevate & Automate will be dropping in the next couple of weeks on this very feed so stay tuned :)…
It's Friday so it's another quick wrap up of the wins this week at Tribecto HQ! The blog post mentioned in this episode - http://tribecto.com/marketing-automation/tagging-segmentation-marketing-automation-beginners/ Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
I get asked a lot about open rates - whats good? whats bad? This morning I was reading a great report called the "Email Marketing and Marketing Automation Excellence 2018" by Smart Insights and GetResponse which contained some great information on industry average open rates. In todays episode I'm pondering those rates and the state of email open rates in general. Find the report here - https://www.smartinsights.com/lead-generation/marketing-automation/global-email-marketing-and-marketing-automation-roi-benchmarks-2018/ Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
Why use tasks when we're talking about automation? Well, not all things can or should be automated. In this episode I'm diving into when you should consider using tasks and how to identify those steps in your processes that are best suited to be handled by a human rather than your automation platform. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
In this episode I'm talking about how to use website page visits as triggers for actions that create huge engagement with your leads and customers. It's super important to get creative with this feature so that you are able to stand out from the crowd and speak to your audience at the most relevant time. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
I want to try something a little bit different for this episode. I'm going to be sharing with you some of the ups and downs that have happened on my entrepreneurial journey this week. Don't worry, there will still be some actionable insights and ideas but I thought it would be fun to put them into my real life context and try something a little different for Fridays. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
In todays episode I'm relaying some information that I was reminded of this morning when watching an reading a great post over on https://conversionxl.com/ Tom New, founder of Formissimo was giving the data on how to create forms that convert. I wanted to share my top three takeaways from the piece and give you some actionable advice that you can implement straight away. The blog post referenced in this podcast can be found here - https://conversionxl.com/blog/form-design-best-practices/ Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
Today I'm talking about the topic of "lost" sales and how we can use the loss reasons to build valuable content and automate for future growth. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com
Today I'm diving into a specifc use case xample of how automation can increase results and we're talking about events. I'll be giving some actionable tips on automating follow up and creating more touch points to increase your event registrations. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
I this episode I wanted to explore some ideas around how automation can be used to increase customer or brand loyalty, create repeat customers and allow you to gather feedback to improve your service. This was done on the fly guys so excuse the jumping around but just wanted to throw some ideas out around this subject. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
Call the police, I've gone over the 5 minute time limit today, but I think this is an important category that I regularly get asked about by my clients. I'm covering three high level tag categories that I advise we all think about when creating a tagging structure. Please note, there is no right or wrong way to tag your contacts but it's great to keep things as simple as possible by having a well defined structure. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
Most automation systems allow you to score your leads to prioritise your sales follow ups. In this episode I'm covering 2 methods that I see work really well for my clients. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com
In this episode I'm talking about a common thing that my clients ask about - writing good welcome emails. There are three key things that you need to consider when writing a winning welcome email for your email marketing efforts. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
In todays episode I'm covering sales outreach automation tool, the difference between them and marketing automation tools as well as giving a few tools for you to look into. Tools mentioned: https://reply.io/ https://www.outreach.io/ https://quickmail.io/ Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
In this episode I'm giving some quick tips on split testing, what it is, when its relevant and a few ideas on how to use split tests to improve results. To see the split testing relevancy tool mentioned in this episode head to https://abtestguide.com/calc/ Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
In this episode I’m talking about how call to action can have a negative impact on your marketing automation if not done right. Listen to the episode to hear my quick tips on how to create a CTA that helps your get the best results. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
In this episode I wanted to talk about a less traditional use of content which involves designing pieces specifically for moving leads and prospects towards a buying decision, rather than creating content to capitalise on keywords and achieve higher search engine rankings. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com…
Talking about lead qualification and how it can help your business focus on the leads that are most important to you. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com
3 simple email marketing automations that every business should have. These are simple but effective campaigns for brand building, trust building and generating more sales. Got questions or need help with your automation? Let me know at sam@tribecto.com or check out tribecto.com
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