Τα καλύτερα Spiro podcast (2025)

1
A Different Spin on Broker Deals with Scott Golmic 54:25

23h ago54:25

54:25

Broker deals are often seen as a fast track to growth in real estate media—but are they always the right move? In this episode, Todd and Craig sit down with Scott Golmic to explore a different perspective on broker relationships and long-term business strategy. Scott shares his experience navigating broker partnerships, protecting client ownership,…

1
REPP 2025 Recap: Colleen Kydd - Your Impact as an Owner 48:08

13d ago48:08

48:08

Colleen Kydd, co-owner of Three Palms Media joins Todd & Craig this episode to talk about the talk she gave at the REPP 2025 Conference. Her presentation was on "Your Impact as an Owner". Have you ever considered the impact you have on other people's lives as a business owner? Or considered how you might have more impact as an owner? Listen in for …

1
Christmas for Clients - How to Plan 47:35

20d ago47:35

47:35

Christmas is almost upon us! Have you thought about what you may want to do for your clients for Christmas? Where do you start? Do you get gifts for everyone? Gifts for only some clients? What about cards? Or brokerage offices. Todd and Craig walk you through planning your holiday season client interaction plan, and how to continue to make an impac…

1
Owner Spotlight Series: Chris Powell - Lighthouse Studios - REPP 2025 Speaker 47:25

1M ago47:25

47:25

It's been awhile since we've done an Owner Spotlight Series episode. This week, we're happy to welcome Chris Powell, owner of Lighthouse Studio in Seattle, WA. Chris was a speaker at the REPP 2025 conference, and we're excited to have him share part of his story that led him from resisting hiring, to loving it. You can contact Chris via his Instagr…

1
REPP 2025 Recap 39:00

1M ago39:00

39:00

Todd, Craig and the Spiro and WOW Video Tours teams are back from the REPP 2025 Conference in Las Vegas. They share their thoughts, and the thoughts of some of the attendees that were there. If you've never been to a real estate media industry conference, we highly encourage you to invest in yourself and/or your team, and make sure you get to one! …

1
Hiring Challenges, Tips & Tricks 46:43

2M ago46:43

46:43

A much requested topic for the Spiro Podcast: Hiring. The challenges. The tips on how to hire. Tricks for finding good candidates. Things to consider like do you hire contractors or employees? We cover as much as we can to help you find your next great hire to grow your business. Spiro Sync Event: https://spiro.media/spiro-sync/ Chapter Timestamps:…

1
2025 3rd Quarter Review & 4th Quarter Forecast 44:31

2M ago44:31

44:31

Shannon Landers, VP of Product for Spiro joins Craig on this week's episode to look back at the 3rd Quarter of 2025, and to forecast what you might expect for the 4th quarter of the year. To get registered for the Spiro Sync '26 Event, check out: https://spiro.media/spiro-sync/ Chapter Timestamps: 0:00 Episode Open 02:46 Industry Conferences 08:27 …

1
Not Selling, Sells! 48:42

2M ago48:42

48:42

There is often a lot of anxiety and fear over having to go out and "sell" your real estate media services and products. But what if we told you that not selling, sells? Steve Musser, Director of Sales & Marketing, along with Chris Voge, Sales Manager both of WOW Video Tours joins Craig this week to talk about an approach to business development tha…

1
The Top 3 Hardest Business Decisions 40:47

3M ago40:47

40:47

Decisions, decisions, decisions. As the owner and leader of your real estate media business, you face countless decisions every day. Every hour. Shoot, sometimes every minute. Some are easy to make. Some are hard to make. How do you prioritize them? How do you handle the hardest and most challenging decisions? Todd shares the top 3 hardest business…

1
Faith In Your Business 52:47

3M ago52:47

52:47

What role does faith play in our daily lives? And when we say daily lives, we include our work/business lives. Think about it: At least 8 out of our waking hours (usually more) is spent in the marketplace...our businesses and our interactions with other business people. So if you're a person of faith, what role do your beliefs have on your business…

1
The Top 3 Mistakes We've Learned From 57:07

3M ago57:07

57:07

Wisdom is the application of knowledge. We hope this episode is an opportunity for you to apply the knowledge of what mistakes NOT to make, that we've already made for you. It's always fun to hear how others screwed up, right? We hope you get some laughs and good information. Links mentioned in the episode: REPP Conference: http://repplaunch.com/re…

1
Craig's Grade Card 45:28

3M ago45:28

45:28

Craig is put in the hotseat as the owner of Spiro and WOW Video Tours, Todd, goes through Craig's Grade Card. Does Craig pass? Watch & listen to find out! Chapter Timestamps: 0:00 Episode Open 02:18 Spiro Updates & Events 07:27 Craig's Grade Card 42:37 Episode Wrap-upΑπό τον Spiro

1
A Brokerage's Perspective on Marketing 1:05:11

3M ago1:05:11

1:05:11

This week we get an inside view from the Brokerage's perspective on what it's looking for in marketing for it's Realtors. Steve Helton, Realtor and Director of Marketing for Keller Williams Advisors & Pinnacle Group joins Todd, Shannon and Craig on this week's episode to talk all things Marketing from the Broker's perspective. Chapter Timestamps: 0…

1
The Top 5 Things to do in Slow Season 45:01

4M ago45:01

45:01

Shannon Landers, VP of Product for Spiro joins Craig on the podcast this week to talk about the Top 5 Things to do in Slow Season when your photography team has fewer shoots and you as the owner have more time to work on your business. Chapter Timestamps: 0:00 Episode Open 02:21 Spiro Updates 03:55 Spiro Sync Gathering 06:13 Top 5 Things to do in S…

1
An Integrated Payment Gamechanger: Titus 49:21

4M ago49:21

49:21

Have you ever had a client ask you if they can pay when their listing closes? Has that been an uncomfortable or awkward conversation? (Maybe it has, maybe it hasn't.) Have you found that challenging to integrate into your workflow? Todd, Shannon and Craig talk with Nick Narodny, owner of Titus. What is Titus? Watch or listen to find out more about …

1
Plug the Leaks! 49:43

4M ago49:43

49:43

We all know the effort that is needed to win new business. But how much work do we put into retaining the clients we've won? If you're losing more clients than you're winning, or even breaking even in that, you have a leak problem! Todd and Craig talk about what to do to plug the leaks in your real estate media business! REPP 2025 Conference: http:…

1
A Day in the Life of Craig 50:13

4M ago50:13

50:13

Todd decided he wanted to know what a day in the life of Craig was like, so the questioning has started. Have you wondered what Craig's life is like during the workday? How does his role work? What does he have time for? How does he manage his time with both taking listing photos and video tours in addition to developing business in his market? Has…

1
If You Had to Start Over... 41:45

5M ago41:45

41:45

What would you do, or do differently if you had to start your business over today? Would you do the same initial setup of your business? Would your business development effort (sales) look the same? Would you hire employees or contractors the same way or in the same order? What would you do the same, and what would you do differently? Listen in to …

1
Techniques Don't Build Businesses 57:03

5M ago57:03

57:03

It's easy to get caught up with the latest technique or method to try and win new clients. But is the latest fad in how to do so a sustainable sales and business development effort? Or is a more consistent system the way to go? What's the difference between techniques and systems when it comes to your business development effort? Todd and Craig dis…

1
Your Growth Isn't About the Camera 55:04

5M ago55:04

55:04

What will help you grow your real estate media business faster and larger? Just the right camera and gear, or sound business principles that you can apply consistently? Todd and Craig argue: It's not about the camera. Chapter Timestamps: 0:00 Episode Open 01:54 Industry Conferences 05:12 Spiro Updates 06:05 Spiro Sync Gathering? 10:49 Growth Isn't …

1
Spiro Concierge Onboarding Program 46:48

5M ago46:48

46:48

It's almost the entire Spiro Family on this week! Todd, Shannon, Nick and Lovie hop on the podcast to talk about the Spiro Concierge Onboarding Program that's available to Spiro users to help you get set up and running with your real estate media online ordering and delivery system. Listen to learn about how you can take advantage of this incredibl…

1
2nd Quarter Review & 3rd Quarter Forecast 2025 49:52

6M ago49:52

49:52

Spiro VP of Product, Shannon Landers, joins Todd & Craig to go over numbers nationally (US) from the 2nd Quarter (what we have through May anyway), and also looks ahead into 3rd Quarter 2025. What can we do to adjust our businesses for the changing market? Nationally things seem to be moving towards a Buyer's market. How can you communicate your va…

1
The Owner's Trap 41:04

6M ago41:04

41:04

Are you at the point in your business where it's successful and profitable, but....you're unhappy? Have you looked at what may be contributing to that unhappiness? What's your plan for tackling that and alleviating that? Todd and Craig talk about The Owner's Trap, and how you can avoid it, or escape it. Chapter Timestamps: 0:00 Episode Open 01:29 T…

1
Raising Leaders & Reaching Goals 37:13

7M ago37:13

37:13

While Todd is off this week, Jess Paxson, Director of Operations for WOW Video Tours joins Craig on the podcast to discuss a half year goals check-up, and the goal WOW Video Tours has had of raising leaders within the business. How are your goals coming for 2025? We're over halfway through the year now. Have you thought about raising leaders in you…

1
The Race to the Bottom 46:49

7M ago46:49

46:49

It's the age-old question in business: What do I do about my competitors who are offering ridiculously low pricing and devaluing what our industry does? Yes: The Race to the Bottom. How do you handle it as a business owner? Do you race with the competitor? Do you compete on price? Do you compete on service and quality? What shifts in your business …

1
Ethics & Integrity in Business: The Impact 45:18

7M ago45:18

45:18

What is the importance of your personal ethics, principles and integrity in running your real estate media business? What things do you need to consider? What situations have you faced or may you face in the future (if you haven't yet?) What impact does establishing your ethics have on your business and its success? Todd and Craig discuss this and …

1
Tips & Tricks for Approaching Brokerages 48:07

7M ago48:07

48:07

Have you ever been a bit nervous about approaching a Broker or a Brokerage as a whole to introduce yourself and your real estate business? Have you tried before and gotten little to no response? Does it seem impossible to get that "big break" How long exactly DOES it take to develop a good relationship with a Real Estate Brokerage? These are all qu…

1
What Realtors Look for in a Media Partner 38:35

8M ago38:35

38:35

We have a GREAT topic, and had (yes, had) two great guests lined up to share with you what Realtors look for in a real estate media partner. Pam Swiercz and Janelle Pfeiffer of Berkshire Hathaway - KEE Realty in Southeast Michigan were on the schedule to join us to share their valuable insight, but, technical issues got the best of us! So, Todd & C…

1
International Owner Spotlight Series: Simon Caya of Caya Media - Quebec, Canada 50:43

8M ago50:43

50:43

This week we're excited to talk with our very first international real estate media company owner, Simon Caya, of Caya Media! Simon shares his insights on having a positive owner mindset, decisiveness, fitness for owners and some of the minor cultural differences of real estate media outside the U.S. Chapter Timestamps: 0:00 Episode open 01:56 Some…

1
Shannon Landers - 1st Quarter Recap & 2nd Quarter Forecast 1:08:37

8M ago1:08:37

1:08:37

Shannon Landers, VP of Product at Spiro joins Todd & Craig on the podcast to summarize the events of the 1st quarter in real estate, and to offer her forecast of what to expect in the 2nd quarter 2025. How can you best prepare? Chapter Timestamps: 0:00 Episode Open 0:02:02 Spiro Updates 04:37 AutoHDR Implementation at WOW 07:21 Shannon Landers - 1s…

1
AI Photo Editing: Matt Gia of AutoHDR 1:04:49

9M ago1:04:49

1:04:49

AI photo editing. Love it. Hate it. Be suspicious of it. Every opinion is out there, and the real estate media groups and forums online have been talking a lot about it. Why the sudden surge in interest in the last month? Primarily due to a company called "AutoHDR". This week, we welcome fellow Real Estate Media company owner Matt Gia, who started …

1
Owner Spotlight Series: Warren McCarthy - REPP 2024 Speaker 59:26

9M ago59:26

59:26

REPP 2024 Speaker Warren McCarthy, of McCarthy joins Todd & Craig this week to share his story of how he went from being a full time medical student, to a Real Estate Media Business Owner. Warren shares some great insights and inspiration for you to continue growing your business. You don't want to miss this! Chapter Timestamps: 0:00 Episode Open 0…

1
Business Development Strategies: A Refresher 55:13

9M ago55:13

55:13

While Todd is out this week, Craig & Steve Musser, Director of Sales & Marketing at WOW Video Tours go over some strategies to help you grow your client base. How much does personality play into how you approach your business development plan? Can you have different methods within the same company with different business development specialists? Wh…

1
Fortune is in the Followup 46:49

10M ago46:49

46:49

Todd and Craig give the latest updates on Spiro, an updated discussion on AI Photo Editing, and address a listener question about how to effectively follow up with Brokers and Realtors that you've contacted regarding your real estate media services. Thank you for your continual feedback and questions to the Podcast! Chapter Timestamps: 0:00 Episode…

1
AI Editing: What are the Impacts? 58:18

10M ago58:18

58:18

There's no way around it: AI Editing is emerging...fast and strong. So what are the impacts on our real estate media businesses? How does this affect us? How does this affect our clients? How does this affect our human editors? Todd and Craig discuss the various scenarios and what this quickly emerging technology can do to impact our businesses. Ch…

1
Answering Listener Questions - February 2025 58:40

10M ago58:40

58:40

Todd & Craig tackle some of your questions you've sent in. What can we try to help answer for you to help you build a strong Real Estate Media business? Chapter Time Stamps 0:00 Episode Open 03:45 Developing a Year Calendar 08:00 Never Be Surprised 14:45 Take Care of Your Health 21:26 Spiro Updates 28:54 Answering Listener/Viewer Questions 45:36 Jo…

1
Colleen Kydd: Building Your Dream Team 1:06:46

10M ago1:06:46

1:06:46

Colleen Kydd, co-owner of Three Palms Media joins Todd & Craig again on the podcast to discuss "Building Your Dream Team", her topic she spoke on at the REPP 2024 conference. Are you at the point of needing to start to hire and grow your team? Are you wanting to work more ON your business rather than IN your business? Watch/Listen for some great ad…

1
Introduction to Coaching Techniques 42:18

10M ago42:18

42:18

Todd shares an introduction to coaching techniques for you to start implementing in the leadership of your team. Connecting with the people on your team in a real, human level can pay dividends...not just literally, but also in the relationships you have with your employees and contractors. Chapter Timestamps: 0:00 Episode Open 01:43 Coaching Techn…

1
Time Management and Tracking 53:31

11M ago53:31

53:31

We know...it's not a particularly gripping topic to discuss, but it IS critical to master. What is it? Managing your time. And what is one of the most effective ways to do so? Tracking your time. Todd and Craig discuss the time tracking method to helping you become more efficient, and ultimately more effective in running your real estate media busi…

1
Mistakes Happen: Building Stronger Client Relationships 49:11

11M ago49:11

49:11

The title of this episode is pretty self-explanatory. While we always aim to serve others in our businesses with consistency and excellence, mistakes/human errors DO happen. So, when you DO make a mistake with a client, how do you handle it? You can you turn a potentially bad situation, into something redeemable. Craig shares a failure on his part,…

1
Covering Your Assets 51:22

11M ago51:22

51:22

What is your most valuable asset in your real estate media business? If you're an owner that has anyone shooting for you besides yourself, we'd propose that your photographers are that "most valuable asset", so we believe it's critical that you...cover your assets! Listen in for tips from Todd & Craig on how to truly care for the humans that are he…

1
Owner Spotlight Series: Tyler Graham - Weston Media 51:56

11M ago51:56

51:56

An awesome attitude in life goes a long way in not just your personal life, but also in your business. Todd and Craig welcome special guest, Tyler Graham, owner of Weston Media, and a REPP 2024 Panel Speaker. Tyler shares his beginnings as a Real Estate Media Photographer and business owner in the Myrtle Beach, SC market, and how he grew at the rat…

1
2025 1st Quarter Forecast - Shannon Landers 57:43

12M ago57:43

57:43

Vice President of Product at Spiro, Shannon Landers, joins Todd & Craig to discuss our 1st Quarter 2025 Forecast of what the Real Estate Market will look like (primarily in the U.S.). Todd shares the latest updates for the Spiro Software platform, and we get rolling with a new year. Thank you for joining us for the Spiro Podcast! Chapter Timestamps…

1
Scott Golmic: How to Grow from 0 to 20K in a Month 1:05:19

1y ago1:05:19

1:05:19

REPP 2024 Panel Speaker Scott Golmic, owner of The Real Estateographers joins Todd & Craig on this episode to talk a bit about his topic he presented at the REPP 2024 conference: Growing from 0 to 20K a Month in a new to him market. Scott talks about what not to worry about in starting and growing your business, traps he fell into and how to avoid …

1
Busienss Continuity: Do You Have a Plan? Special Guest: Assaf Lowenstein 53:15

1y ago53:15

53:15

Business continuity is a topic that we haven't covered before, and we have a feeling not a lot of people immediately think about. What happens to your business if disaster strikes, and you are not around? Or incapacitated somehow? How do you continue to serve your clients and communicate to them what may be happening? Todd and Craig welcome Assaf L…

1
2024 PMRE and REPP Conference Recap 48:32

1y ago48:32

48:32

Did you miss the 2024 PMRE Conference and/or the 2024 REPP Conference? Todd, along with Steve Musser and Jess Paxson of WOW Video Tours share with you a recap of both conferences they went to. These conferences are great opportunities to learn more about both the creative side and the business side of real estate media. To learn more about conferen…

1
Developing Leaders in your Business 41:19

1y ago41:19

41:19

Shoeless Craig Magrum starts with describing a first in his Real Estate Media Career. And then he and Todd dive into an important topic as you look to scale your business up: Developing leaders in your business. Why should you develop leaders? How do you develop leaders? And how do you let go of things you've done previously and put your trust in t…

1
What it Takes to be a CFO 49:51

1y ago49:51

49:51

This episode Todd and Craig dive into what it takes to be the Chief Financial Officer (CFO) of your company/business! We all LOVE number crunching, right? (Well, some do). What does it take for someone to understand and move into the role of a CFO? Why do you need to be a CFO? Is it hard? Listen in for some great insight on the critical need to und…

1
The Foundations of Scaling 58:49

1y ago58:49

58:49

In the beginning of starting a business, especially when you're younger, you'd trade all the time in the world for money. However, as you grow older, you'd trade all the money in the world for time. So what's the balance between time and money for you in scaling your business? Craig and Todd discuss some fundamental questions you need to ask yourse…

1
Attracting Good Employees & Clients: Part 2 48:28

1y ago48:28

48:28

Attracting good people to your business, whether it’s team members (employees or contractors) or clients, is critically important to not just the success of your business, but how much you enjoy the work and business you have as well. In this second part of a 2 episode series, Todd & Craig talk about how to attract great clients to your Real Estate…

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