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Laura Tremaine is not the smartest person in the room, but she knows someone who is. Driven by her belief that we all learn, grow, and become better when we surround ourselves with people who are smarter than us, she'll take you along to meet people who are brilliant in their fields. With the casual tone of the best dinner party conversation you've ever had, Smartest Person in the Room offers fascinating, funny, and thought-provoking learning you won't want to miss!
 
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The Smartest Podcast

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The Smartest Podcast

John "ColderICE" Lawson

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The Smartest Podcast with John "ColderICE" Lawson is the show with some of the smartest, most successful individuals in business. His guests share their knowledge and experience on a variety of topics, ranging from marketing and sales to finance and investment. Lawson's thoughtful questions and insightful comments help his listeners learn from the best in the business world. The Smartest Podcast is a must-listen for anyone who wants to be successful in business. Every episode is packed with ...
 
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show series
 
Work is Play. That’s how Scott feels about running his business. And with the advent of Artificial Intelligence, he found a new toy to play with. Incorporating SmartScout’s Amazon Data with the power of AI. Join Scott as he shares his excitement about what he has been working on for the last 3 months, and learn how Amazon sellers can use AI technol…
 
High-quality images are one of the most critical elements of a successful Amazon product listing. However, producing Amazon-ready photos can also drain your time and resources. Imagine the time and money saved when you don’t have to rely on expensive equipment and manpower just to create a product image. Stick around with Scott and Madison Wynsma, …
 
How much money are you spending on your Amazon ads? What’s the ideal minimum budget? Should you shift focus from ACoS to TACoS? How could this shift affect your Amazon ad spending? Why is having a Multichannel perspective vital to your Amazon success? Where can you get your Amazon advertising checked? Join Scott in this insightful episode with Ryan…
 
Are you being charged incorrect fees by Amazon? Do you have information on the specific SKUs affected, the amount charged, and the reasons for the fees? Amazon reimbursements can be a complex, time-consuming process. Let Scott Needham and Justin Coberly tell you how to do reimbursements right with Sifted. Justin also delved into the details of how …
 
Scott sat down with Michal Specian, a specialist in helping Amazon sellers maximize their businesses. Together they discussed the benefits that Amazon sellers can gain from systematizing their operations, including enhanced efficiency for repetitive tasks, improved accuracy, and cost savings. Michal also shared simple strategies that allowed their …
 
Scott chats with Joseph Hansen, CMO @ Spreetail & CEO @ Buy Box Experts. Joseph is also one of the Top 3 sellers on Amazon in the world and he's determined to break obstacles that many beginners encounter on their journey to amazon success. As a veteran amazon seller, Joseph has plenty of tips to share with anyone looking to up their amazon game. E…
 
Scott chats with Trajan Bayly, CEO of Gray Falkon, as he highlights the importance of understanding one's market when it comes to brand awareness. He stresses using Amazon analytics to evaluate product performance; segment data to track customer behavior; and understand why people buy certain products and use feedback to shape related campaigns. Th…
 
Scott chats with CJ Gianatiempo to discuss the best ways for companies to acquire low-cost capital as a way to increase their growth on Amazon. With a wealth of knowledge about how amazon works and ample access to emerging funding services, CJ is helping business owners make sound investments in order to ensure success. Whether it be through privat…
 
Join Scott as he chats with Mina Elias, founder of Trivium Group & MMA Nutrition, about how effective advertising strategies can help sellers convert good products into great products. Get in-depth tips on how to effectively optimize conversion and click-through rates, and learn the benefits of increased metrics. You can also find the answers to th…
 
Reduced visibility and reach, missed opportunities, difficulty competing with other sellers, and lack of control over ad placement are some of the drawbacks of not utilizing ad campaigns. Learn how to effectively reach your targeted audience, stay above your competition, and get actionable strategies with Scott Needham and Joshua Rawe in their exci…
 
Amazon Brand Registry is a great tool for Amazon business owners who want to protect their brand and safeguard their intellectual property. But unfortunately, it can also be abused. Join Scott as he chats with Paul Rafelson about how Amazon sellers can thrive in reselling and fight back against brands that are abusing brand registry. Paul shares po…
 
Join Scott as he talks with David Lang and Ryan Sherrard as they discuss how Amazon is known for being a powerful platform for both small and large businesses alike. From Amazon merchants to Amazon Marketplace sellers, it's an important hub of activity and stream of revenue for many entrepreneurs. David Lang, and Ryan Sherrard - three Amazon profes…
 
AI + SmartScout is a powerful combo. I talk about that and how great and challenging the business of taking profit home from selling on Amazon. SMARTPODCAST15 for 15% off! http://www.smartscout.comΑπό τον LaunchPod Media
 
Email marketing optimization is essential for online businesses to succeed. By leveraging the power of automated campaigns, email segmentation, and data-driven strategies, you can maximize your reach and engagement with customers. Optimizing your emails will improve open rates, conversions, and overall customer satisfaction. Danavir is the founder …
 
Join Scott as he chats with Vincenzo Toscano about "Amazon Live". Amazon live is part of Amazon's suite of brand content solutions for helping you drive discovery and connect with shoppers. Scott and Vincenzo talk how this is the most cost effective amazon marketing strategy. Find out how!Από τον LaunchPod Media
 
Sometimes the light hits just right, and you capture the moment. Marquel Russel is a shining example of this phenomena. He’s an example of determination, grit and belief in oneself to rise from the street corners to the "corner office." Growing up on the west side of Atlanta, Marquel wasn’t blessed with many opportunities for success. His early lif…
 
Shawn Harper knows what it feels like to encounter failures, road blocks and disappointments. Growing up on the south side of Columbus, Ohio, Shawn had to overcome failure, adversity and learning disabilities. But he discovered the secrets to unlocking “The Winning Edge,” and now speaks all over the world, training others to win in business and in …
 
We talk with Andrew Maff of Blue Tuskr( https://www.bluetuskr.com/). Content Marketing is the sweat equity of Marketing. It doesn't pay immediately, but before you know it, you've amassed excellent motes.Από τον LaunchPod Media
 
Today, I'm joined by my friend and business podcaster, Troy Nalls. Troy is going to share with us how podcasting can benefit our businesses. Podcasting is a great way to share your message with the world and grow your business. It’s a powerful way to connect with your audience and build relationships with them. But it’s not just for big businesses.…
 
We talk with the GS1 on how to get your UPC's squared away with amazon. This is in increasingly timely issue as Amaozn has changed its approach to enforce this. Here's a few helpful links. https://www.gs1us.org/- homepage https://www.gs1us.org/tools/gs1-company-database-gepir - look up who licenses which GTIN https://www.gs1us.org/tools/barcode-est…
 
As a busy entrepreneur, you know that time is precious. You probably don't have time to waste on things you don't enjoy, like being in front of the camera. But what if I told you that video marketing doesn't have to be a chore? That you can create compelling videos for your business without being a pro? And that by using video marketing, you could …
 
On this week's episode of "The Smartest Podcast", John "ColderICE" Lawson talks with Lamar Tyler, as they discuss "Building Your Business Legacy." Lamar is the creator and co-founder of the international business network, Traffic Sales & Profit (TSP), a premier community for purpose-driven African American entrepreneurs that provides solutions to d…
 
This episode of "The Smartest Podcast with John Lawson" is for the small business owners. The scrappy entrepreneur. The person who is always hustling to make their business succeed. It's for anyone who knows that success comes from hard work, dedication and a bit of luck. In this episode, we speak with Milas King, successful entrepreneur and co-own…
 
On this week's episode of "The Smartest Podcast", John "ColderICE" Lawson talks with Alita Harvey-Rodriguez, and she will share with us "The 3 Steps to Find, Engage and Sell to Your Audience." Alita Harvey-Rodriguez is known as one of Australia’s leading marketing and strategic creativity experts, and the brains behind MI Academy. Diagnosed with Dy…
 
~ Logistics and How It's Changing Ecommerce ~ Special Guest: Eddie Levine If you're looking for some ecom inspiration, look no further than Eddie Levine. As the President and co-founder of Hub Dub, Ltd., Levine has a wealth of knowledge when it comes to Ecommerce and online marketing. In this episode of "The Smartest Podcast" with John "ColderICE" …
 
Join Scott as he chats with Michael White of SmartScout as they analyze the state of the amazon space. Topics include commodities trading why it's similar to selling on amazon and what you can learn from it, building in public, and Alexa for commerce. For a great way to upgrade your selling life. Check out SmartScout! SMARTPODCAST15 https://www.sma…
 
Failure is a part of life. We all experience it in different ways, but the one common thread is that it doesn't feel good. It can be downright demoralizing, discouraging, and disheartening. And yet, it's also an essential part of the learning process. If we never failed, we'd never learn anything new or improve upon our old skills. The key is to pi…
 
~ How to Establish Wealth From Scratch ~ Special Guest: Ron Story Jr. In this episode of The Smartest Podcast, host John Lawson interviews Ron Story Jr., a wealth expert. Ron shares his story of how he went from a struggling insurance salesman to becoming a self-made entrepreneur and digital nomad. He speaks to overcoming obstacles and offers advic…
 
More than just news. Amazon is changing how DTC brands can operate on the channel. We talk acquisitions and customer out reach. For a great way to upgrade your selling life. Check out SmartScout! SMARTPODCAST15 https://www.smartscout.com/ https://www.smartscout.com/newsletter-sign-upΑπό τον LaunchPod Media
 
As we enter a new phase of the show with fewer interviews. Scott shares what he's been doing in the offseason and what's new with SmartScout. For a discount + trial, use SMARTPODCAST15 https://www.smartscout.com/Από τον LaunchPod Media
 
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