Τα καλύτερα Morgan Franklin podcast (2024)

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#036: How I Get High-Profile Guests on My Community Podcast 15:15

18h ago15:15

15:15

They say all politics are local. I say all podcasting is local. Over the past 4 years I've had the honor of welcoming hundreds of guests onto my podcasts and having conversations with people I'd never dreamed I'd meet. In this episode: I'll talk about what it takes to book a high-profile podcast guest, what I've done in the past and how I confident…

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#035: Turn Social Media Followers into Podcast Listeners 15:22

8d ago15:22

15:22

Just because someone follows you on social media and likes every piece of content you make about your podcast doesn't mean they'll ever listen to your podcast. Most of the time, our social media followers have different reasons for following us than our podcast listeners have for listening. In this episode we’re talking about how to optimize your s…

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#034: Getting Listeners without Social Media 16:05

15d ago16:05

16:05

One of the biggest misconceptions in podcast promotion is social media is the only way to get new listeners. I'm here to tell you, this simply isn't true. In this episode: (3:30) - The power of word-of-mouth recommendations and referrals to drive listeners to your podcast. (6:15) - How to make your podcast more searchable on podcast apps, including…

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#033: 3 Things I’m Starting Now to Grow My Podcast in 2025 16:19

22d ago16:19

16:19

Here are 3 things I'll be working on the rest of 2024 to make 2025 my best year of podcasting ever: 1. Social media - short form content, direct calls to action and YouTube. 2. In-person networking - podcast conferences, conferences, and talking to people in my industry and local community. 3. AI - ChatGPT, creating automated systems and getting th…

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#032: What I Wish I Knew Before I Started Podcasting 22:25

29d ago22:25

22:25

You don't know what you don't know and for most of us, (myself included 🙋🏻‍♀️) what we don't know about podcasting is ALOT. In this episode I'll break down what I wish I'd known when I started my first podcast in 2021, what I wish I'd known starting my 5th podcast in 2023, and what I wish I'd known becoming a podcast host for the first time in 2024…

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#031: PodSchool: Steal My 4 Favorite ChatGPT Prompts for Podcasting 16:28

1M ago16:28

16:28

PodSchool is in session and today, I'm sharing one of my favorite tools for podcasting: ChatGPT. ChatGPT has been a game changer for my podcast, helping me streamline everything from content creation to promotion. And the best part? I’m going to walk you through four of my favorite ChatGPT prompts that I use every week. In this episode: (2:30) What…

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#030: When Should You Monetize Your Podcast? 17:02

1M ago17:02

17:02

It's the question that haunts every podcaster. When should you monetize your podcast? In this episode we’re going to talk about the bare minimum of what you’ll need to monetize a podcast, the monetization options for beginners, intermediate and established podcasters and finally, the pros and cons of monetization and the biggest mistake podcasters …

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#029: What Turns a LISTENER into a BUYER 18:04

2M ago18:04

18:04

I’ve missed so many opportunities to turn listeners of my shows into buyers. If you’re like me and sometimes you put selling on the back burner to creating (what you think is) quality content, I want you to know you can have both, and in this episode I’m going to teach you how to do exactly that. In this episode, we’re going to talk about overcomin…

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#028: The 3 Biggest Social Media Mistakes Podcasters Are Making in 2024 20:28

2M ago20:28

20:28

If every week you’re using the same Canva graphic that only gets 5 likes, this episode is your sign it’s time to revisit your podcast’s social media strategy. Chopping up episodes to recycle on TikTok isn't going to grow an audience in 2024. Because the truth is - the algorithm doesn't hate you, but it might hate your content. 🫣 I see podcasters ma…

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#027: Why Nobody Cares About Your Podcast 12:33

2M ago12:33

12:33

I'm not usually a "hard truths" kind of person. Mostly because you could look at me the wrong way and I'd get my feeling hurt. 🥲 But this is a hard truth every podcaster must face: there will come a time you feel like no one cares about your podcast. In this episode we'll talk about what to do when you start having a podcast meltdown, my embarressi…

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#026: How to Be Yourself (Online) 17:09

2M ago17:09

17:09

Trying to be yourself online feels like trying to be cool on the first day of school. Over the past few months I've made a conscious effort to figure out how to be myself online. Turns out, it's not as easy as I thought it'd be. In this episode we're talking about how to practice being yourself online, why being the "brand" of you won't build a com…

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#025: How to Make Podcast Ads Your Listeners Won't Skip 19:03

3M ago19:03

19:03

You got a podcast sponsor! Yay!!! Now what? 😳 In this episode we’re going to take a real sponsored ad I'm working on, talk about how to break it down into a readable, memorable, actionable ad, and most importantly talk about how you can create ads your listeners won’t skip immediantly the second they hear a different music start playing. In this ep…

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#024: Podcast Burnout is Costing You Money 15:01

3M ago15:01

15:01

It's really hard to be successful podcasting when you dread making your podcast. 😬 This episode is dedicated to all my podcasters who are tired, stressed and low-key want to quit their podcast. Whoever said podcasting is easy lied to us, because podcasting takes hard work, dedication, commitment and most importantly a much needed break from time to…

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#023: The Guest Experience: Turn Interviews Into Income 17:04

3M ago17:04

17:04

Finding the right guests to host on your podcast will make you more money than any sponsorship or ad likely ever would. In the beginning most podcasters think they're going to get rich on partnerships and brand deals and 60-second mid-roll ads, but the truth is most of us are going to make money podcasting through the connections and network we bui…

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#022: Should You Talk About Politics on Your Podcast 12:35

3M ago12:35

12:35

If you live in the United States the past 3 weeks have felt like a year. 🫠 It’s election year and also one of the most significant and historical presidential elections of our lifetime. Over the past month I’ve heard a lot of opinions on the right, left and quite frankly the pits of hell. Everyone has an opinion, but the bigger question is - should…

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#021: Good vs. Great Podcasts: The One Skill You MUST Master 12:50

4M ago12:50

12:50

If I could give one piece of advice to EVERY podcaster it’d be this: the difference between a good and a great podcast is storytelling. The more engaging, relevant and relatable your stories are, the more quickly you’ll grow your podcast and brand. If you’re struggling to find new listeners, if you're constantly feeling burnt out from publishing an…

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#020: Is Your Podcast Monetizable? 14:41

4M ago14:41

14:41

What do podcasters that make millions of dollars through sponsorships doing differently than the rest of us? Podcasting is a 25-billion dollar industry, and this goes without saying, but there are plenty of advertising dollars to go around. The question is, is your podcast setup to get any of this money? Would a potential sponsor listen to your pod…

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#019: Podcast SEO: Your Guide to Higher Rankings 17:17

4M ago17:17

17:17

A few weeks ago I saw someone on Threads asking why none of the podcast gurus ever talk about SEO for podcasts. As someone that works professionally in podcasting and digital marketing that made me laugh, because most of the podcast educators I follow are constantly talking about SEO for podcasting. But I get it! SEO is confusing, and boring and ho…

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#018: How a Weekly Email Doubled My Downloads 17:34

4M ago17:34

17:34

Over the past 2 months I’ve gone into the trenches of digital marketing research for my podcasts to figure out what will actually bring more downloads and listeners to each episode. Like so many business owners, brands and podcasters I knew the power of email marketing but it sounded like a major pain in the neck. Could it really help that much?? T…

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#017: How to Leverage Your Podcast for Paid Speaking Opportunities 9:39

4M ago9:39

9:39

Having a podcast is one of the easiest ways to get your professional brand off the bleachers and starting on the varsity team. The truth is, anyone who has a podcast and an engaged professional audience is only a couple steps away from being a keynote speaker and not only a keynote speaker - a paid keynote speaker. 😁 In this episode, I’ll share my …

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#016: How to Price Your Podcast Ads 15:29

5M ago15:29

15:29

It's really hard to sell something when you aren't sure what it should cost. 🤷🏻‍♀️ Pricing podcast ads is one of the biggest hurdles that keeps podcasters from making money from sponsorships on their podcast. We want to monetize our podcast and sell advertisements, but how much should we sell them for? What is an advertisement on our podcast really…

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#015: How to Get Listeners to Listen to the ENTIRE Episode 19:55

5M ago19:55

19:55

Do you know how many listeners actually listen to your entire podcast? For most podcasters, it's not very many. Which is sad! We want people to listen to the entire episode. Not just the first 2 minutes. 😩 This episode will walk you through how to create a podcast episodes your audience will actually listen to from start to finish. In this episode:…

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#014: How to Get Your First Podcast Sponsor 17:12

5M ago17:12

17:12

So you're ready to monetize your podcast? Who are we kidding, you were ready before this thing even launched! Since 2021 I've helped close over $200,000 in direct sponsorships and partnerships for my own podcasts and clients. Just a friendly reminder: advertisers will spend $2.37 billion on podcasts in 2024 and you deserve to get a slice of that pi…

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#013: How to Measure the Success of Your Podcast 15:32

5M ago15:32

15:32

One of the most frustrating parts of having a podcast (and trying to grow a podcast) is trying to figure out if you're actually making any progress or not. Is it "working"? How do you know when it is "working"? If you're constantly questioning if your podcast is doing well or how you can actually tell if the work you're putting in is worth the effo…

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#012: Your Podcast Isn’t Perfect (and That’s a Good Thing) 13:56

6M ago13:56

13:56

We all want to do our best. Well, most of the time.. 😀😀 But what about all those times we want to do our best but we don't know how? What about all those times we want to do our best so badly we do nothing at all? What about all those times we think other people will judge us for not doing our best? What about when we start to confuse our best with…

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#011: How to Never Run Out of Episode Ideas Again 13:26

6M ago13:26

13:26

Since 2020 I’ve produced and published over 400 episodes. During that time I’ve learned a thing or two about consistently creating content and the real struggle of creator’s block. 😵‍💫😵‍💫 This week I’m sharing my tested systems to make sure you never run out of episode ideas again. No matter your podcasting goals, consistency is the most important …

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#010: How to Handle Bad Podcast Reviews 13:05

6M ago13:05

13:05

Bad reviews suck. Whether you just got one or you’re still ruminating over the one you got 4 years ago, getting a bad review on your podcast is never a fun experience. You’ve put so much time, energy, and money into this podcast and now someone who listened to 3 minutes of 1 episode is giving you a 2 star review because “your voice is unbearable an…

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#009: 3 Reasons Your Podcast Audience Isn’t Growing 11:58

6M ago11:58

11:58

Having a podcast is hard work. Why does everyone always conveniently forget to mention that part? Podcasting is hard. It's even harder when you aren't growing, or getting closer to the goals you set in the beginning. This episode is dedicated to diagnosing and addressing 3 of the most common reasons podcast aren't growing. Download your free podcas…

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#008: Pitch Your Podcast to Anyone in 30-Seconds 14:19

7M ago14:19

14:19

The human attention span is 8.25 seconds. That means when someone ask you about your podcast you have roughly 8 seconds to hook their attention and start your podcast elevator pitch in a meaningful way. In this episode we'll break down how to answer what your podcast is about, the most important elements of any podcast pitch and how to guarantee th…

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#007: The Best Podcast Promotion Tool You Aren’t Using 21:17

7M ago21:17

21:17

Do you want people to listen to your podcast? Of course you do! 😀 But do you actually know where your future listeners are going to find new podcasts? 👀 If I’m being totally honest, I’ve spent years trying to promote podcasts on platforms and with strategies that no one cared about (and the numbers were showing it)! At the beginning of this year I …

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#006: How to Host Interviews People Actually Want to Listen To 17:30

7M ago17:30

17:30

Do you want to host podcast interviews people ACTUALLY want to listen to? This week I'll walk you through the 4 interview strategies every host should use to have listeners sneaking an AirPod in at work to listen to your podcast. Whether you're thinking about starting a podcast, you have a solo show, interview-style show or you're not really sure w…

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#005: How to Launch a Podcast by Next Month 16:08

7M ago16:08

16:08

Do you know what'll be the hardest episode you ever record? The first. Do you know what'll be the most important episode you record is? Also the first. This week I'm walking you through the exact steps I took to launch my podcast in a month and exactly how you're going to launch a podcast by next month. In this episode: (0:00) How to stop procrasti…

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#004: How to Repurpose Your Podcast (Social Media and Beyond) 15:39

7M ago15:39

15:39

What if you never had to think of another content idea again? That sounds like a dream, right?! My friend, that's the magic and power of podcasting. Every episode you publish creates an endless opportunity for content. In this episode I'll walk you through a few of my favorite ways to repurpose podcast episodes both on and off social media. In this…

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#003: Who Will Listen to Your Podcast 10:21

8M ago10:21

10:21

Some podcasters obsess over it. Some podcasters never give it a second thought. This week we’re talking about one of the most vulnerable questions in podcasting - who’s going to listen to your podcast? In this episode: (0:54) How you can build listener trust from your first episode. (1:48) These are the podcast ideas that make great podcast. (3:11)…

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#002: How Much Does It Cost to Start a Podcast 24:35

8M ago24:35

24:35

Like so many new podcasters, in the beginning I was relying on my most *trusted* mentors – Google and YouTube for all my advice on podcasting. The funny thing is, today the first result when I Google “How much does it cost to start a podcast?” is a Forbes article that says starting a podcast could cost anywhere from $20 to $5,000?! That a huge rang…

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#001: How to Make Money with Your Podcast 19:13

8M ago19:13

19:13

Whether you're trying to monetize directly via sponsorships or affiliate programs or indirectly by using your podcast as a part of your digital marketing strategy, every podcaster needs to know how they're going to turn their show into money. If you're in the process of starting a podcast take this as your sign to make podcast monetization a part o…

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Podcasts for Profit with Morgan Franklin Trailer 1:14

8M ago1:14

1:14

Do you want to start a podcast that will make money for your business or brand? Do you want to know how you can use podcasting to grow your audience and strengthen your voice to become a leader in your industry? Do you want a behind the scenes look at how professional podcast producers build podcasts that will rank at the top of the charts and crea…

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