How To Make A Video δημόσια
[search 0]
Περισσότερα
Download the App!
show episodes
 
From indie developer and publisher Auroch Digital, each series explores our games that are currently in development, giving you insight into how we make titles like Brewmaster, Mars Horizon, The Colonists, Achtung! Cthulhu Tactics, Megaquarium, and Dark Future. We also discuss current topics within the Games Industry itself, like climate change and adapting to remote-working. We are currently working on titles such as Warhammer 40,000: Boltgun and Mars Horizon 2: The Search for Life
  continue reading
 
Artwork

1
How to Make a Video Go Viral

Joseph Wilkins & Parker Krynen

Unsubscribe
Unsubscribe
Μηνιαία
 
"How To Make A Video Go Viral" is a podcast where we interview business executives who have produced video campaigns that have transformed company sales. We discuss the steps they took to achieve this success with the goal of helping you do the same. We explore these video campaigns both from the creative process and the back end sales funnels used to turn views into sales. We begin each show with the disclaimer that making a video "go viral" shouldn't actually be your goal! Instead, we expl ...
  continue reading
 
Loading …
show series
 
We take the plunge into a mini-docuseries format for this episode, taking you through the rollercoaster that is launching a game to the whole world! If you’ve ever wondered what launch day is like at a games studio, then grab a cuppa and take a trip back to 23rd May 2023 with us. With guest appearances from the developers themselves, Matt, Jess and…
  continue reading
 
Resident Neuroscientist Jess is back at the mic with another psychology themed episode – this time, it’s all about fear in gaming. Why do we like scary games? How do our brains react to fear? What is an amygdala? (spoilers - it’s NOT the eldritch horror that can be found looming over you from the side of a church tower) Matt and Jess go through som…
  continue reading
 
October 1958; a month of incredible human accomplishments like the creation of NASA, Viggo Mortensen’s birth, and most importantly, the first videogame ‘Tennis for Two’ launched on an oscilloscope. Fast-forward 65 years later, we reach present day, with mobile games in our pockets, 4k 120fps HDR Baldur’s Gate 3, and a vast array of consoles and con…
  continue reading
 
In our first episode of Season 9 we wear our horns proudly, welcoming you to the new year with a dose of studio love and enthusiasm. We invite Operations Director Nina Adams back to the pod and ask her all about Auroch Digital’s first in-person, studio-wide convention – MooCon! Find out about the origins of MooCon, why it was so important to us as …
  continue reading
 
How To Make a Video Game with Auroch Digital is back with another season! We've been incredibly busy managing the immense success of Warhammer 40,000: Boltgun, and we have some incredible episodes lined up for you. This trailer will take you through all we have to offer in the upcoming season - keep an eye out for new releases in the following week…
  continue reading
 
Sabrina Cruz is one third of Answer In Progress, a YouTube channel all about the process of answering a question. Sabrina has been making videos for over ten years and has a fundamental understanding of what works on YouTube. We talk to her about the importance of a thesis statement, how to iteratively improve content, and how much she loves parkou…
  continue reading
 
Tibees is the YouTube channel of Toby Hendy, also active on TikTok. She makes videos in a wide variety of formats, mostly focused on mathematics, and has specialised in the maths of the fourth dimension. We talk about the differences between YouTube and TikTok, how Toby picks a format for a video, and… veggietales? Toby’s recommended video: https:/…
  continue reading
 
MedLifeCrisis - also known as Dr Rohin Francis - is a full-time doctor in the NHS, and occasionally makes extremely successful YouTube videos. In a wide ranging chat, we discuss the wider responsibilities and implications of science communication, how he researches his videos, and why he assumes his audience is ignorant (in a good way). Rohin’s rec…
  continue reading
 
Jordan Harrod is a PhD student at Harvard and MIT researching the intersection between medicine and machine learning. Alongside her PhD she makes videos covering various topics surrounding machine learning and her lived experiences. We chat to her about the future of YouTube, why she doesn’t want to make videos full time, and what her role in her v…
  continue reading
 
Hannah Witton is a sex educator who makes videos on a variety of topics surrounding psychology, society, biology, and beyond, and has been active on YouTube for most of its existence. We talk to Hannah about how educational YouTubers have changed, how becoming a mother has changed how she does her job, and the benefits of scientific stereotypes. Ha…
  continue reading
 
Real Engineering produces some of the highest quality science videos on YouTube. Founded by Brian McManus, now leading a large team, the channel covers topics across the spectrum of engineering, including energy, safety, aerospace, and medical. We talk to Brian about the risky start to the channel and the process of making such polished final produ…
  continue reading
 
Angela Collier is a theoretical astrophysicist who has exploded onto the science communication scene. Over the past year her YouTube channel - covering topics in physics, science communication, and AI - has gone from strength to strength thanks to her engaging, unique style. We talk to her about how it happened, and how she approaches science commu…
  continue reading
 
BobbyBroccoli creates broccumentaries - feature length documentaries entirely made of 3D graphics, telling stories about the history of science. We speak to creator Kevan MacKay about how he found his style, how he researches and writes his videos, and how his channel grew to the point it became his full time job. Kevan’s recommended video: https:/…
  continue reading
 
Simone Giertz creates robots, works of art, vehicles, and furniture (and much more) and makes videos about it. Her channel is all about the journey of being a maker and stumbling towards a final product. We talk to her about her approach to videos, and try to discern… any kind of strategy. Simone’s recommended video: https://www.youtube.com/watch?v…
  continue reading
 
TierZoo is a Streamy award-winning channel that examines the natural world as if it was a video game, using language, graphics, and structure more commonly found in videos about Super Smash Bros., MMORPGs, or The Legend of Zelda. We spoke to creator Patrick Lacey about how the channel came to be, how he writes and researches his videos, and his app…
  continue reading
 
Welcome to How To Make A Science Video, where Simon Clark and Sophie Ward talk to top creators about how they do their jobs, their journey to where they are now, and a whole load of other stuff. You can listen to all episodes from this season of How To Make A Science Video right now on Nebula: https://go.nebula.tv/htmasv Hosted by Simon Clark and S…
  continue reading
 
In our final episode of the season, Matt and Tomas peek back into the past of Warhammer – the origins, the evolution, and its impact on tabletop gaming as we know it. They also talk about our highly anticipated upcoming title, Warhammer 40,000: Boltgun, and how the studio’s love for the franchise fed into an authentic Retro Warhammer game. So pack …
  continue reading
 
Resident Audio Designer and impeccable podcast host Matthew Walker leads this episode, revealing the secrets behind the game audio design pipeline and Brewmaster’s perfect pour. We discuss the importance of early audio integration and collaboration with other game development disciplines, the advantages of a rapid feedback loop, and how in-person p…
  continue reading
 
Today we gather colleagues Hannah Corcoran, Freddie Jones, Toby Draper and Aaron Parsons together to share their experiences with one of our core pillars of work at Auroch Digital – game porting and publishing. We talk about the process of working with indie devs to bring their game from PC to console platforms like Xbox, Nintendo and PlayStation, …
  continue reading
 
Today we step into the Psychology of creating a video game, in a whistle stop tour led by our resident neuroscientist, Jess. They describe the psychology behind art, music and colour within videogames, and why gaming can be so important for our mental health. *content warning* mild discussion of struggling with mental health Show notes Thanks for t…
  continue reading
 
We’re entering the dawn of a new age in role playing games – or at least, so we at Auroch Digital believe. RPG enthusiasts Peter Willington and Lucy Cook join hosts Matt, Jess and Tom for this episode. They contemplate the idea of an RPG renaissance, that RPGs and TTRPGs are stronger and more varied than ever, and that now is the perfect time to in…
  continue reading
 
We’re back with fresh insights into the dos and don’ts of interviews within the games industry, led by our Studio Director Tomas Rawlings. Having conducted over 100 interviews, Tom is on hand to answer burning questions such as ‘do I need a portfolio?’ and ‘what should I wear?’, as well as suggest what you in turn can ask your prospective employers…
  continue reading
 
How To Make a Video Game with Auroch Digital is back with another season! This teaser episode takes you on a rundown of all that season 8 has to offer - we can't wait to have you back in the studio with us. Show Notes 📝Sign up to our Newsletter to stay up to date with Auroch Digital 💬 Want to talk to us? Join our Discord 🕹️ Check out our latest tit…
  continue reading
 
It's our last episode of season 7, and what an episode to finish on! We welcome guest David Rock, AKA granitepenguin, to a conversation between Matt, Tomas and Jess about his journey with Steve Jackson Games' Ogre. David details how he started as a dear fan of the TTRPG and our digital adaptation for PC, and tells us of his experience as being a Li…
  continue reading
 
Join Joseph and Parker as they discuss how to use emotion in your advertising to generate an emotional response that could lead to your video going viral. The top three most used elements in successful videos are Humor, Love, & Fear. We talk about several examples of love and fear used in videos as well as a few examples that Joseph has used in his…
  continue reading
 
For this episode we bring to you a fascinating 1-1 session between our Studio Director, Tomas Rawlings, and Steve Jackson of Steve Jackson Games. They talk about the origins of Ogre, the wargame centred on immensely powerful giant cybernetic tanks, and Steve Jackson remarks on the journey of bringing Ogre to the LastGameboard, a digital platform th…
  continue reading
 
Join hosts Tomas, Matt and Jess in this episode that focuses on Climate Change in Games Development. With guests Dr Benjamin Abraham and Steven Webb, we explore why it is the Games Industry is a key component in the movement against climate change. We ask what a sustainable future for the industry looks like with Ben, discuss games like our own Dar…
  continue reading
 
Let us take you back to the dawn of Games Workshop's infamous Warhammer 40,000. In this episode we are joined by Studio Director Dr Tomas Rawlings, who takes us through in immeasurable detail the 1st edition of 40K and his continuing journey as a passionate player of a franchise that has spanned over 30 years going from strength to strength. We ask…
  continue reading
 
Grab your best headphones and settle in, because we'd like you to join us in taking a look back at Auroch Digital's musical catalogue. We break down three of the tracks from the Mars Horizon soundtrack, really unpacking what music can make us think and feel, and how that plays such a vital part in video game design. We also discuss what the audio d…
  continue reading
 
Today we talk about crowdfunding videos with Colin McIntosh the founder of Sheets & Giggles, the top-performing bedding product of all time on IndieGoGo. Colin gives us an awesome formula for how to know if crowdfunding is right for your company, how to build your email list prior to launch, and how to create a successful video for your IndieGoGo/K…
  continue reading
 
Today we’re (virtually) opening the doors of the studio and inviting you in to see what working at Auroch is like now we've adapted to COVID-19. Ever wondered what a Studio Director’s Day looks like? Or how to manage your own community as a Games Studio? We discuss this and more with our colleagues at Auroch Digital, and explain why we are now a la…
  continue reading
 
Season 7 of How To Make A Video Game with Auroch Digital is back! This teaser trailer runs through the epic line-up we have in store for you this season, so tune in and get ready for all that 2022 has to offer. Show Notes 📝Sign up to our Newsletter to stay up to date with Auroch Digital 💬 Want to talk to us? Join our Discord 🕹️ Check out our latest…
  continue reading
 
Today Joseph and Parker talk about how one hook led to a 4.1 ROAS and created an instantly profitable campaign. Check out Joseph's original LinkedIn post: LinkedIn Post The full video: https://funnysalesvideos.com/Από τον Joseph Wilkins & Parker Krynen
  continue reading
 
Today we chat with Tyler Allgaier, Founder and CEO of Pitted Labs, about the viability of video advertising on Amazon and what your strategy should be involving Amazon advertising in your digital strategy. Check out Pitted Labs at: https://pittedlabs.com/Από τον Joseph Wilkins & Parker Krynen
  continue reading
 
Today we talk with Wes St. Amand, Owner of Dsrupt Media Marketing Consulting about his recent video campaign for Persona Vitamins that has had over 20 million views. We talk about testing hook variations, character development, and how to utilize a hero video to do more than just drive purchases. Check out the Persona video and Dsrupt Media Marketi…
  continue reading
 
34 million views and counting! Learn how Grill Rescue took an ad mostly shot on an iPhone to virality with trial and error. Grill Rescue was invented by firefighter Scott Mobley and his co-creator Anthony Tranchida as an alternative to the harmful wire brushes people use to clean their grills. They turned to the same heat-resistant fiber that’s use…
  continue reading
 
Kent Lloyd is a stuntman, actor, dancer, singer, director, producer, and editor working for Harmon Brothers, LLC the company behind the original Squatty Potty, Purple Mattress, Lume, and Chatbooks commercials. Kent has written 5 video courses teaching entrepreneurs how to make ads like the Harmon Brothers that are being used across America in Busin…
  continue reading
 
Join us as we chat with Tom Breeze. Tom is a leading Video Advertising expert. He's an entrepreneur, speaker, author and founder of Viewability. Today we discuss how you should make videos differently for YouTube than Facebook.Από τον Joseph Wilkins & Parker Krynen
  continue reading
 
Join us as we chat with Chris Stoikos, former CEO of Dollar Bear Club (Now known simply as The Beard Club). Chris has generated hundreds of millions of views on his exciting YouTube videos. Listen in as he shares his thoughts about having company owners featured in the advertising, the formula to a great script, and how you can have him help you cr…
  continue reading
 
In today's episode, Joseph and Parker discuss how to find your customer through market research. A customer avatar is essential for a hero video as you will want to establish who you are selling your product or service to well before production begins on a video advertisement.Από τον Joseph Wilkins & Parker Krynen
  continue reading
 
Join Joseph and Parker as they chat with Ryan McKenzie, Co-Founder of Tru Earth about the two funny sales videos that have hit over 60 million views and paid off production costs within 24 hours of launch! Watch the first video here: https://vimeo.com/500047989 Watch the second video here: https://vimeo.com/467461099…
  continue reading
 
Join Joseph and Parker as they chat with Chad, VP of marketing for Vivos Theuraputics. Learn how a funny sales video helped Vivos get $1 million in funding, $1 million in B2B sales, and $1 million in B2C sales resulting in $3 million from a single video. View the video here: https://vimeo.com/382858819…
  continue reading
 
Loading …

Οδηγός γρήγορης αναφοράς