Τα καλύτερα Digipreneur podcast (2023)

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Digipreneur FM

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5 Tips To Create a Productive Home Workspace With Maya-Marie Taitt 33:50

4d ago33:50

33:50

In ep 127, we dive into the topic of creating a productive home workspace. Now, I am not an expert on this topic but I know how important it is to get this right. If you are a Digipreneur, chances are you spend a large chunk of your time and learning how to create the right environment at home is key for your productivity & creativity. That's why I…

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Digipreneur FM

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Are Brand Photoshoots Important in 2023? 31:02

10d ago31:02

31:02

In ep 126, we dive into the topic of Brand Photoshoots. Are they as important as they once were? It's a yes and no for me. Let me give you some of my observations about why people don't get the ROI as promised by Brand Strategists and I also give some tips on how to make it work for you. Visit KeronRose.com to learn more about building your digital…

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Digipreneur FM

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The Paywise Story With Ian Alleyne 1:17:19

25d ago1:17:19

1:17:19

In ep 125, we got to sit down and chat with the CEO of Paywise, Mr. Ian Alleyne. We dove into his journey as an entrepreneur, the ups and downs of entrepreneurship, and how he was able to bring back Paywise from what seemed like an impossible situation to overcome and we get to learn all about their products and services. This episode comes from ou…

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Digipreneur FM

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The 17 Components of a Digital Strategy 58:37

1M ago58:37

58:37

In ep 124, we dive into the 17 components of a Digital Strategy! When you listen to this episode, make note of all of the components and start thinking about what you need to add to your business, what you need to learn and if you are even doing any of these things within your business. Visit KeronRose.com to learn more about building your digital …

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Digipreneur FM

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The Rise of False Coaches & Faux Experts 52:37

2M ago52:37

52:37

In 2023, the rise of False Coaches and Faux Experts has taken new heights. It's never been easier to start your own platform, use tools like Canva & others to create an aesthetically pleasing brand, repackage all of the information you find online and resell it to those who are less inclined to notice that you are not the originator of the info. Mo…

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Digipreneur FM

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Endcash: Learn All About The Digital Wallet From Republic Bank 49:48

3M ago49:48

49:48

In Ep 122, we dive into Endcash, the digital wallet from Republic Bank. We break down what it is, how it works, the pros and cons and lastly, how it can improve. At the time of producing this podcast, 90% of people voted on Linkedin saying they did NOT use Endcash, 8% said they tried it once and 2% said they are using it. Visit the Endcash website …

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Digipreneur FM

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The Role and Function of The Digital Strategist 49:43

4M ago49:43

49:43

In Ep 121, we break down the role of function of the Digital Strategist. This episode is to help companies understand how this role helps their organization, salary ranges from various markets and what you should be looking for when hiring a Digital Strategist. If you are someone looking to become a Digital Strategist, this episode will break down …

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Digipreneur FM

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What’s Up With Instagram in 2023? 43:14

4M ago43:14

43:14

In ep 120, we discuss what's going on with Instagram in 2023. A few days ago, IG CEO Adam Mosseri admitted to the failed attempts over overfocusing on video in 2023 and has now been focusing on balancing photos with videos on the platform. So what can you actually do to grow on the IG platform? Let's have that convo. Visit KeronRose.com to learn mo…

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Digipreneur FM

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Can a Solopreneur Net 100k Per Month? 59:00

4M ago59:00

59:00

In ep 119, we talk about how a Solopreneur can go about earning 100k profit per month. I break down my own road to 100k per month and share some insights that I've learned along the way in my own journey to crossing this threshold. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Di…

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Digipreneur FM

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How To Do Print On Demand Merch For Your Brand 39:26

4M ago39:26

39:26

In ep 118, we dive into the world of merchandise and print-on-demand for your brand and shipping globally. Learn how to get started and why merch is a great way to help strengthen your brand within your community. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Digipreneur.FM websi…

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Digipreneur FM

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5 Ways Soca Artistes Can Market Themselves 44:30

4M ago44:30

44:30

It's Carnival Season here in Trinidad and Tobago again and one of the conversations floating around again is artistes being unhappy with the radio stations or DJ's not playing their music. This episode will focus on 5 Ways Soca Artistes can market themselves, grow their brands globally and have their music played without ever getting radio plays. W…

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Digipreneur FM

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7 Things Your Marketing Strategy Needs In 2023 40:53

4M ago40:53

40:53

Your customers have changed! How they shop, their needs, the platforms they use, and how they want to be shown information, is very different from pre-covid times. If you are unsure about what types of things you need to be doing as it relates to Marketing for 2023, let’s break down a few things your organization should be doing and will need in or…

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Digipreneur FM

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How Artificial Intelligence Is Helping Businesses in 2023 1:02:24

5M ago1:02:24

1:02:24

In ep 115, we dive into how the mainstream market is being flooded with artificial intelligence tools that are now able to help even the smallest business owners. Have you checked out Open AI, Chat GPT, Chat Sonic or Jasper as yet? To learn more about building your digital presence, visit KeronRose.com. Stay up to date with the podcast via Digipren…

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Digipreneur FM

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8 Tips For Creating a Successful Podcast 1:02:47

6M ago1:02:47

1:02:47

In ep 114, we dive into how you can go about creating a successful podcast. We also take a look at the podcast industry and key starts to know when starting your podcast. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Digipreneur.FM Website to stay up to date on the podcast.…

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Digipreneur FM

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Helping Caribbean Businesses Get Started With E-Commerce - Now Morning Show Interview 31:50

6M ago31:50

31:50

In ep 113, we bring to you our interview from TTT's Now Morning Show with Kimberly De Souza and Rawkus. We spoke about how Caribbean businesses can get started with E-Commerce, and the importance of them being E-Commerce ready and even dove into how we can monetize our platforms to generate an income. If you want to check out the video version of t…

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Digipreneur FM

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Pitching To International Media Outlets With Melissa Noel 1:08:40

6M ago1:08:40

1:08:40

In ep 112, we speak with award-winning journalist, Melissa Noel and talk to her about how Caribbean Entrepreneurs can go about getting featured on international media outlets like Essence, National Geographic and more. This episode is chalked full of gems. Check out Melissa Noel's website to learn more about her and the work she is doing here --> M…

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Digipreneur FM

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Can You Get Paid As An Influencer In The Caribbean? 1:02:11

6M ago1:02:11

1:02:11

In ep 111, we dive into the topic of whether or not you can get paid as an influencer in the Caribbean. Most content creators are struggling with getting paid and frustrated with the state of our market and feeling undervalued when it comes to the work they are dishing out on social media. But most content creators don't realize this is a business …

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Digipreneur FM

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How Culture Impacts Marketing In The Caribbean 47:41

6M ago47:41

47:41

In ep 110, we dive into How Culture Impacts Marketing in the Caribbean. Our culture is unique and we run into problems when we take a lot of the information from other markets wholesale, without putting it into context for our market. A report came out that 40% of Gen Zers in the US don't use Google for information and instead use social media for …

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Digipreneur FM

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5 Holiday Marketing Strategies For Your Business 56:18

7M ago56:18

56:18

In ep 109, we dive into 5 marketing strategies that your business can execute on to build your brand awareness, reach and hit your sales numbers. Most importantly, people are thinking about experiences more than ever and this episode will talk about how your brand can craft unique experiences that will help grow your business this holiday season. O…

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Digipreneur FM

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Retail Marketing: Courts Vs Standards 59:51

7M ago59:51

59:51

In ep 108, we dive into marketing strategies for retailers. As I have been shopping for furniture and appliances, I've been going through many of the retailer's websites and social media platforms to get information about products. I have seen some good stuff but a lot of work needs to be done regarding marketing from our largest retailer's Courts …

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Digipreneur FM

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Recapping Wipay’s ”Widay 2022” 57:06

7M ago57:06

57:06

In ep 107, we recap the events of Widay 2022. The company Wipay has been hard at work launching their new Volt Network, which will facilitate much easier sending/receiving of money across all of the countries that they are in, the new Colour Bank app and the Caribbean's First Tokenized Digital Mastercard. Check out the KeronRose.com website to lear…

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Digipreneur FM

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How My Side Business Generated 300k With No Ad Spend (Repurposed) 1:12:00

8M ago1:12:00

1:12:00

In ep 106, we bring back a very important episode, "How My Side Business Generated 300k With No Ad Spend." This episode will give people a breakdown of what small businesses will be able to do when they don't have a large budget and you may not be able to run ads. These are strategies you can implement that will allow you to start carving out space…

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Digipreneur FM

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Why Your Business Needs To Be Googleable! 40:26

8M ago40:26

40:26

In ep 105, we break down exactly why your business needs to be Googleable. Think about this, whenever you have a question, your back is hurting, you need to find out who got standing desks for the office, or you have a question about insurance, the first place people tend to go with their questions or queries. There begins the customer journey. Che…

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Digipreneur FM

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6 Things Small Businesses Can Do Post-Budget 43:51

8M ago43:51

43:51

In ep 104, we dive into 6 strategies and tools that small businesses can implement post-budget here in Trinidad and Tobago. We know the mood has definitely been heavy since the budget but we need to control what we can control and there are things that we can do to increase the awareness and sales of our businesses. To learn more about building you…

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Digipreneur FM

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Why Your Business Should Not Rely On Social Media! 1:06:45

8M ago1:06:45

1:06:45

In ep 103, we dive into why your business should not be relying on social media. We are seeing more and more accounts getting banned or suspended, each social platforms are in a state where there is no predictability and they want you to get on the content hamster wheel if you even remotely want to have a chance to succeed on their platform. This i…

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Digipreneur FM

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How I Use PayPal, Payoneer, Wise & Wipay In My Business 49:36

8M ago49:36

49:36

In Ep 102, I break down how I use the various payment tools within my business. All of these services are needed for different functions that don't overlap and for me to run my business successfully, I need to use all of them. This episode gives you the various scenarios and reasons I use all of these tools simultaneously and why one isn't better t…

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Digipreneur FM

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7 Reasons To Start a Podcast In 2022 1:03:02

9M ago1:03:02

1:03:02

In ep 101, we dive into 7 reasons why you should start a podcast in 2022. When you think about how saturated the market has become on social media, you need to start thinking about what your competitors are not doing and where else your potential audience can be hanging out. Podcasting offers major untapped potential, especially in the Caribbean. T…

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Digipreneur FM

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3 Reasons People Are Not Buying From Your Website 48:58

9M ago48:58

48:58

In ep 100, we break down 3 reasons why Caribbean businesses are struggling with getting people to buy from their websites. Understand that not everybody is going to shop with you online but there are things you are doing that is giving people reasons why they should not do business with you digitally. To learn more about building your digital prese…

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Digipreneur FM

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6 Reasons You Need Long-Form Content For Your Business 59:53

9M ago59:53

59:53

When it comes to building your brand and establishing yourself in your industry, your audience is constantly looking for those businesses that thoroughly understand their problems. Short-Form content doesn't allow your audience to build that confidence that you are the business that can truly help them the way that your long-form content can. In th…

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Digipreneur FM

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Can Your Business Grow On Social Media In 2022? 1:03:21

9M ago1:03:21

1:03:21

Social Media has been a topic that most Caribbean Businesses have struggled with. Learning the various platforms, growing and getting traction and turning it into profits has been a challenge, especially with all of the changes to each individual platform. There are things that businesses can do that would allow them to grow, regardless of the plat…

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Digipreneur FM

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Marketplaces vs Your Own Website: What Business Owners Need To Know 52:16

9M ago52:16

52:16

With over 30+ Online Marketplaces in Trinidad and Tobago, the space is saturated and there are not enough businesses to fill up all these platforms. With the launch of TSTT's New Parlour Caribbean Marketplace, the space is even more crowded. Business Owners are going to have to learn the differences between having their own E-Commerce website vs jo…

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Digipreneur FM

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5 Content Creation Tips With Danielle Samlalsingh aka DD 32:16

9M ago32:16

32:16

In ep 96, we caught up with one of the most popular and thriving content creators coming out of Trinidad and Tobago, Danielle Samlalsingh aka DD. Danielle has amassed a community of 250k followers on TikTok and accumulated over 10 million likes. Her community is super engaged and she is known for injecting Trini culture into her skits and using her…

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Digipreneur FM

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6 Reasons TikTok Won’t Replace Google or Your Website In The Caribbean Anytime Soon 1:02:53

9M ago1:02:53

1:02:53

In ep 95, we dive into 6 reasons why TikTok won't replace Google or your website anytime soon in the Caribbean. While we have seen a number of reports about Gen Z preferring TikTok as a Search Engine, those studies were shown for the US and UK markets, which is not reflective of what is happening in the Caribbean. We look at critical data to suppor…

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Digipreneur FM

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3 Reasons Why Caribbean Businesses Don’t Create Content! 1:02:41

9M ago1:02:41

1:02:41

In ep 94, I wanted to touch on 3 reasons Caribbean Businesses don't create content. This isn't limited to just large companies, these are things I see from the Solopreneurs, right up to the most prominent organizations and institutions. There are also quite a number of reasons why businesses aren't creating content and struggling to find their foot…

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Digipreneur FM

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How To Get Paid Online With Social Media and No Website! 45:58

9M ago45:58

45:58

If your business doesn't have a website but want to start accepting payments online for your products, services or events, then let me introduce you to my Paylink aka Payment Button's strategy. Here are the companies in Trinidad and Tobago that offer the Paylinks/Payment Buttons/Hosted Payment Page services: Social Pay, FCB EasyBiz, Republic E-Pay,…

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Digipreneur FM

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Building a Brand With Krew Kutz CEO - Anthony Claxton 22:52

10M ago22:52

22:52

In ep 92, we catch up with the CEO of Krew Kutz Barbershop, Mr. Anthony Claxton. They have been doing some amazing things and have become one of the most popular barbershops in Trinidad and Tobago. The team hit the milestone of 201k followers over on Instagram and they have done it by setting themselves apart from the market. In this episode, I ask…

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Digipreneur FM

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Why Shopping In Trinidad and Tobago Is a Terrible Experience 57:22

10M ago57:22

57:22

In ep 91, I go into 2 stories of recent shopping experiences in trying to buy products and why the entire customer journey is terrible in Trinidad and Tobago. This also plays a major part as to why we cannot stop the foreign exchange leakage because we will have to increase our purchases online to get the products and experiences we want. There is …

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Digipreneur FM

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How I Was Able To Bootstrap My Businesses 1:08:11

10M ago1:08:11

1:08:11

In ep 90, we are diving into the journey of how I was able to bootstrap or fund my businesses over the years. In my short business career, I have had a couple of small businesses and learning how to fund these ideas was critical since Capital is the Kryptonite that kills most businesses before they ever start. Here is what I have learned and I hope…

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Digipreneur FM

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5 Ways For Small Businesses To Increase Reach 1:04:27

10M ago1:04:27

1:04:27

In Ep 89, we dive into 5 practical ways a small business can utilize immediately to start increasing its reach both digitally and offline. These ways are either Free or low cost but will take time, commitment and intention to execute. I've also leveraged all of these ways to increase my reach and brand authority when I started. Don't forget to chec…

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Digipreneur FM

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How To Defeat Content Burnout 1:03:55

10M ago1:03:55

1:03:55

Have you been feeling like you are on the Content Hamster wheel and getting burnt out with all the content social media requires you to create to stay relevant? Content Burnout is real and has been hitting many creatives hard but as a business owner, it's even worst because it affects how you show up in your business. In this episode, we dive deepe…

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Digipreneur FM

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What Insurance Agents Are Missing From Marketing 56:24

10M ago56:24

56:24

The Insurance Industry in the Caribbean is due for a major overhaul in the way it markets and sells to consumers. To this day, they are still practicing archaic methods and irritating consumers in the process. In this episode, we look at how Insurance Companies and Agents can change some of their behaviours, we look at data to see what people are a…

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Digipreneur FM

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The Caribbean Job Landscape With Akeem Branford 1:27:00

10M ago1:27:00

1:27:00

In ep 86, we speak with Akeem Branford, an HR professional of 15 years with a background in Industrial Relations and a Master Resume Writer. We spoke about the job landscape, Interview Do's and Don'ts, how to craft your resumes, what fields are opening up for new hires, and much more. This interview took place over on Freedom 106.5 FM on our Digita…

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Digipreneur FM

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Are Marketing Agencies Effective In The Caribbean? 49:37

11M ago49:37

49:37

The rules of Marketing & PR have changed dramatically over the years and when we look at most companies across the Caribbean region, it doesn't seem like they have kept up with the changes. However, most companies have outsourced their marketing efforts to agencies. The days of Mad Men marketing are gone and we tend to ignore ads across digital cha…

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Digipreneur FM

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The Difference Between a Content Creator and Influencer 44:57

11M ago44:57

44:57

In this episode, we break down the differences between what is a content creator and an Influencer. In the Caribbean, we use these terms interchangeably, which brings a lot of confusion as to what is expected from each of these roles. These 2 roles are separate entities on their own, however, a content creator can become an influencer. An Influence…

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Digipreneur FM

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How Not Having a Website Is Hurting Small Businesses 1:12:48

11M ago1:12:48

1:12:48

In ep 83, we dive into how not having a website hurts small businesses from expanding their reach and sales and not allowing them to participate in the global economy. Did you know that 63% of all sales interactions start with a Google Search? But when you look at the search results, it predominantly links to content or products on a website. I als…

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Digipreneur FM

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What Can I Do If I Don’t Like Video Marketing? 56:56

11M ago56:56

56:56

In ep 82, we tackle the question that has been coming up more and more since every single social media platform has been pushing video content. What can I do if I don't like Video marketing? I dive into 3 things you can do if you are not fond of making videos but you are still itching to make content to grow your business. Want to learn more about …

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Digipreneur FM

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TikTok For Business With Kalilah Reynolds #MoneyMovesJA 21:11

11M ago21:11

21:11

In Ep 81, I had the chance to appear on #MoneyMovesJA with Kalilah Reynolds to speak about TikTok for business. Show Info:TikTok is the easiest way to go viral. So why aren’t businesses taking advantage of this opportunity? Joining me now to discuss why Tik Tok is beneficial to your online marketing strategy, we have Online Business Strategist, Ker…

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Digipreneur FM

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Job Hunting Has Changed In 2022 1:03:50

11M ago1:03:50

1:03:50

Over the past few days, we have seen a few articles published about the world of work in Trinidad and Tobago. From Unemployment, the brain drain and questions about whether companies should be posting the job salaries in their ads. In going through all of the discussions, what stands out to me is that in T&T, we have not realized that job hunting h…

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Digipreneur FM

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Why Delayed Gratification Is Needed For Business Success 1:07:26

11M ago1:07:26

1:07:26

One of the things that hurt early-stage business owners across the Caribbean is their inability to delay gratification. Your business needs your time, energy and resources to be successful and if you cannot learn how to delay gratification, it will end up crashing and causing more stress in the long term. Balance is needed but learning how not to b…

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Digipreneur FM

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3 Keys I’ve Learned In Building My Brand 1:00:09

12M ago1:00:09

1:00:09

Over the years in building my brand and learning from my mentors, there have been 3 keys that have been present that have helped me get to the place where I am at today. I hope that these 3 lessons are able to help you in your journey and building your business. 1) Establishing a clear and concise understanding of what you do, who you serve and how…

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