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Book Marketing Tips and Author Success Podcast

Author Marketing Experts

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Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and ta ...
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Become a Paid Subscriber: https://podcasters.spotify.com/pod/show/charles-kelly/subscribe Enjoy exclusive content and bonses when you become a Money Tips supporter. Money Tips Daily is a daily podcast brought to you by the author of Yes, Money Can Buy You Happiness, published on Amazon. Money Tips Daily helps you save, earn, invest and enjoy more money! https://anchor.fm/charles-kelly/subscribe
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We thought we'd drop in with another urgent Amazon PSA! Amazon delays can be a nightmare for authors, especially when everything is set for a carefully planned launch day, and your book still hasn’t gone live. Recently, Amazon’s Kindle Direct Publishing (KDP) platform has been experiencing lengthy approval delays, sometimes taking weeks to process …
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Pay Yourself First: The Secret to Building Wealth Fast! In the latest episode of Charles Kelly Money Tips Podcast,we dive into one of the most powerful personal finance strategies: Pay Yourself First. This simple, yet effective concept can transform your financial futureand help you build wealth faster. What does it mean to pay yourself first? It m…
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Struggling to get media attention for your book? You’re not alone. In today’s ever-changing media landscape, landing interviews and features has become more difficult than ever. In this episode, we dig into the reasons why it’s so hard to get a “yes” and more importantly, what you can do to change that. We’ll reveal strategies for cutting through t…
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Audiobooks are all the rage, but are you truly ready to dive in? In this episode, we’re peeling back the layers of the audiobook world, revealing why it’s not as simple as it seems. Yes, thanks to AI it’s easier (and cheaper) than ever to create an audiobook, and with its booming popularity, the revenue potential is tempting—but rushing in could be…
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BRICS Leaders Propose Gold-Backed Currency Reset: What It Means for Global Markets As BRICS leaders—representing Brazil, Russia, India, China,and South Africa—gather in Russia, discussions around a gold-backed currencyreset have gained traction. This move could signal a shift away from thedominance of the US dollar in global trade, potentially resh…
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In this episode we’re exploring a unique but underutilized strategy that even the biggest publishers swear by—having a backup book cover! Join us as we dive into why our very own author, Marlene Bell, is always prepared with a second cover, and why you should be, too. We'll share her experience and how her sleuthing around the strategies of major p…
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Inflation Falls to 1.7%, But Lenders Hike Fixed Mortgage Rates Renters Rights Bill’s Passage Through Parliament To TheStatute Books Rachel Reeves Will Hike GCT and IHT, But Can We DoAnything About It? Watch video version - https://youtu.be/yKhgDU1kUc8 How will Labour’s new Renters Rights Bill 2024 affectbuy-to-let landlords? The Labour Party’s Rent…
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We’re dropping a special, urgent episode into your feed! Amazon is cracking down hard on claims like "100,000 books sold" and "Amazon bestseller" and even "Award-winning author." If you’ve used these statements on your cover, your book description or author bio - really anywhere on your retail page - this is a must-listen episode. We’re breaking do…
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As the Governor of the Bank of England, Andrew Bailey, tells the Guardian that the Bank could be a “bit more aggressive” at cutting borrowing costs, depending on the rate of inflation, the question borrowers are asking is should I opt for a fixed rate mortgage rate or wait until base rates fall? The Bank reduced base interest rates from 5.25% to 5%…
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Don’t let the wrong vendors hold you back! We're talking about finding the best service providers for your book project. From choosing the right cover and interior designers, to selecting the perfect website developer, we’re giving you all the inside knowledge to avoid the common (and costly) mistakes authors often make. We’ll discuss key questions…
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Many people believe that to make money in UK property, you need substantial savings for deposits and renovation costs. However, it is possible to invest in property with little to no money of your own. In my latest Charles Kelly Money Tips Podcast, I explore strategies that can help youget started in UK property without using your own cash. Joint V…
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In this eye-opening episode, we’re tackling one of the most underrated tools in your book marketing arsenal: your Amazon author bio. Could this often-overlooked section be costing you book sales? Quite possibly! Many authors leave their bios as an afterthought, but it’s a vital piece of the puzzle that can either engage readers or turn them away. J…
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In this Money Tips Podcast: Inflation has fallen from 11% to 2.2% yet the Bank ofEngland base interest rate remained at 5%. Energy prices will rise by 10% in October – time to fix yourdeal. “Painful budget” could see higher capital gains (CGT) andinheritance (IHT) taxes, the end of the single persons council tax discount anda possible wealth tax. S…
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We're taking a deep dive into the world of publishers—what they can do for authors, and more importantly, what they can’t. We'll explore the benefits of working with a publisher, the potential drawbacks, and why choosing to work with one could either boost or hinder your success. Join us for a frank and honest conversation that will help you make i…
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As Labour warn of a “painful” budget and a “broken” economy, the wealthy are leaving the UK or making plans to relocate to lower tax countries. The Swiss bank, UBS, predicts it its latest Global WealthReport that 500,000 millionaires will leave the UK by 2028, a 17% fall. Watch video version - https://youtu.be/P3AaRyeqZfA The FT said the UK will lo…
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Game-Changing Renter’s Rights Bill Explained - WhatLandlords And Tenants Should Know As New Government Bill Introduced To Parliament Prime Minister Sir Kier Starmer presented the Renters RightsBill to Parliament on Wednesday during PM Questions. The Bill appears to be a rebrand of the ConservativesRenters Reform Bill which failed to become law befo…
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We're tackling the Author Success Checklist—a crucial exercise that helps identify any issues preventing your book from reaching its full potential. And this isn’t your typical to-do list. Instead, it’s a thoughtful evaluation that ensures both your book and your author brand are as polished and market-ready as possible. Inspired by a call with an …
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In this episode, we're diving into the world of author tools—those must-have apps, time-saving shortcuts, and money-saving methods that can make a huge difference in your author journey. We'll share our favorite tools that every author should consider, highlighting why we love them and how they can boost your productivity. But it doesn't stop there…
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Prime Minister Sir Kier Starmer and Chancellor Rachel Reeves say “thing will get worse”, and refuse to rule out a “painful” October Budget. Concerns over potential tax hikes, as the Labour Party hints at plans to raise Inheritance Tax (IHT), Capital Gains Tax (CGT), and even introduce a wealth tax, are already causing an exodus of the rich. Watch f…
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We're shining a spotlight on the often-overlooked world of indie bookstores. These hidden gems are more than just places to buy books—they're vibrant communities that can play a crucial role in your book's success. We'll explore why indie bookstores matter, how to build relationships with them, and actionable steps to get your book onto their shelv…
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Prime Minister Kier Starmer says “thing will get worse”,warning of a “painful” October Budget. The UK property market is showing signs of resilience with a 14% increase in new property listings compared to last year. However, the optimism is being tempered by concerns over potential tax hikes as the LabourParty hints at plans to raise Inheritance T…
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Housing Market Bounces Back Following Interest Rate Cuts Rightmove Reports. New buyer enquiries rise according to Rightmove and Zoopla, as mortgage rates fall. Watch video podcast - https://youtu.be/HInDo9iT_7w How will Labour’s new Renters Rights Bill 2024 affectbuy-to-let landlords? The Labour Party’s Renters' Rights Bill 2024 is poised tobring s…
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Join us in this exciting episode as we bring one of our most popular blog posts to life! We're unpacking the best book marketing strategies that every author should have in their toolkit. Whether you're looking to spark new ideas or re-evaluate your current approach, we've got you covered. We talk about the tactics that work, expose those that don'…
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In this episode we delve into the power of a well-crafted reader profile. Understanding who you’re writing for can transform your marketing strategy and elevate your writing to the next level. We'll explore the essential elements that make up a comprehensive reader profile—demographics, interests, reading habits, and more. Plus, you'll learn action…
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In the UK, inheritance tax can take a significant portion of your estate, leaving less for your loved ones. However, with careful planning through wills and trusts, you can mitigate this burden. For more expert advice on managing your finances, subscribe to Charles KellyMoney Tips Podcast on YouTube or email charles@charleskelly.net to meet aspecia…
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We're often asked, "How can I find the best publisher for my book?" And we've done publisher episodes before, but now we're focused on critical marketing questions to ask before making your decision. Publishers are appealing to some authors because they promise to ease a lot of the production work, but more often than not the marketing piece is ove…
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How to Protect Your Pension Fund from a Stock Market Crash Worried about the impact of a stock market crash on your pension fund? You're not alone. Market volatilitycan significantly affect your retirement savings, but there are strategies youcan implement to safeguard your investments. 1. Diversify Your Portfolio: One of the best ways to protect y…
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Why Do We Pay So Much Tax in the UK and What Can You Do to Reduce Your Tax Bill Legally? Taxes in the UK can feeloverwhelming, from income tax and National Insurance to VAT and council tax. Thereare a raft of business taxes, landlord tax hikes under Section 24, as well astaxes on your savings, Capital Gains Tax and Inheritance tax. But why do we pa…
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After months of dithering, the Bank of England has finally cutthe base rate to 5 per cent, the first time the central bank has voted to cutthe base rate since 2020. On seven consecutive occasions the central bank voted tohold rates at 5.25 per cent between August 2023 and June 2024, despite fallinginflation. There had been 14 consecutive base rate …
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Today we're exploring the confounding new security features around Goodreads author profiles that have left many authors frustrated and puzzled. Join us as we discuss practical workarounds and provide step-by-step guidance on how to easily claim and manage your Goodreads author profile despite the new security hurdles and how your Amazon Author Cen…
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Bank Of England FINALLY Cuts Base Rates By 0.25% To 5% - Good News For Mortgage Borrowers After months of dithering, the Bank of England has finally cutthe base rate to 5 per cent, the first time the central bank has voted to cutthe base rate since 2020. On seven consecutive occasions the central bank voted tohold rates at 5.25 per cent between Aug…
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Despite all the information that's out there, it never fails to surprise us how many folks get it absolutely wrong when it comes to what it takes to succeed, and what are outdated guidelines, ideas, and mindsets. In this episode we comb through a recent article from Esquire magazine that sheds light on the struggles debut authors face in today's li…
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The Labour Party’s Renters' Rights Bill 2024 is poised tobring significant changes to the UK’s rental market, impacting both tenants and buy-to-let landlords. Understanding these changes is crucial for landlords tonavigate the evolving landscape effectively. Watch video version - https://youtu.be/Wx1HXgVW1bM Key Changes Proposed in the Renters' Rig…
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Summer school holidays are here, and this is the perfecttime to explore the UK with your family without breaking the bank. Watch YouTube video: https://youtu.be/IWMz3-7LuT0 Here are 20 free activities to enjoy together: 1. Visit the British Museum in London. 2. Explore the Natural History Museum. 3. Take a stroll in Hyde Park. 4. Discover the wonde…
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In this episode of we take a serious look at the Amazon Bestseller flag and unravel the myths behind this iconic orange banner. Many authors dream of that coveted orange "bestseller" banner gracing their book covers, but how do you actually get it? And more importantly, is it always a guaranteed indicator of success? Join us as we delve into the tr…
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