Will TikTok Challenge Amazon's Retail Dominance? (457)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

The boys are back with a regular episode this week!

In big social media news, the Australian government plans to ban social media for children 16 or under. Could this actually work or is this a bluff?

Black Friday is bigger than ever, with TikTok showing its retail teeth. Could TikTok actually be Amazon's biggest competitor?

And Bluesky continues to hit on all cylinders. But will it last?

Marketing winners include direct book sales and Jaguar.

Rants and raves include ChatGPT for travel and the Elvis documentary.

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This week's links:

Australia to Ban Social Media

Black Friday Hits Record

Is TikTok Ready to Take on Amazon?

What is Bluesky?

Hat's off to Jaguar

Louis Grenier's Book Launch Plan

The Taylor Swift Direct Model

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