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EP 25: Breaking Down Organic, Paid, and Earned Media Channels for a Marketing Strategy
Manage episode 405235239 series 3523871
Το περιεχόμενο παρέχεται από το Betsy Moorehead and The Business Playdate. Όλο το περιεχόμενο podcast, συμπεριλαμβανομένων των επεισοδίων, των γραφικών και των περιγραφών podcast, μεταφορτώνεται και παρέχεται απευθείας από τον Betsy Moorehead and The Business Playdate ή τον συνεργάτη της πλατφόρμας podcast. Εάν πιστεύετε ότι κάποιος χρησιμοποιεί το έργο σας που προστατεύεται από πνευματικά δικαιώματα χωρίς την άδειά σας, μπορείτε να ακολουθήσετε τη διαδικασία που περιγράφεται εδώ https://el.player.fm/legal.
This week, we are sharing the multiple marketing channels and marketing media types you can include in a marketing strategy, you guessed it, outside of social media. This topic of conversation came to light after the “great Meta outage of 2024” that happened earlier this week. As two firm believers that you don’t just need social media to run a successful business, we know this isn’t the last time something like this will happen.
Listen in as we break down the different types of marketing media (organic, paid, and earned) and how each of these avenues can fit into a business marketing strategy and help to create successful growth.
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- The Business Playdate Instagram: https://www.instagram.com/thebusinessplaydate/
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- Betsy Moorehead's Instagram: https://www.instagram.com/betsymoorehead.biz/
- Learn more about Lindsay's marketing program here: https://lindsaywhite.co/
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