How to tell a great "restaurant marketing story"
Manage episode 344517807 series 3270572
The restaurant industry is a commodity business. The only thing that turns a commodity into a differentiated product is a great story. Crafting a great restaurant marketing story is formulaic and, in this episode, Chip Klose and Josh discuss the essential elements of storytelling and how to tell your restaurant’s marketing story in a way that resonates.
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Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.
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