How to build marketing hooks into your restaurant copy
Manage episode 346970334 series 3270572
Marketing hooks are the unspoken hero of sales copywriting. These are the words and phrases that turn “lookers'' into “buyers”. In this episode, Josh Kopel and Jamie Oikle share the most compelling marketing hooks in their arsenal to convert attention into butts in seats.
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Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.
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