Manage episode 346623230 series 2930439
There may not be anyone with a more impressive hospitality marketing pedigree than Erin Levzow! We can't list it all here, but she has experience marketing for Caesars, MGM, Palms Casino, Wingstop, and is now the VP of Marketing Technology at Del Taco. She is also the recipient of many awards, such as 40 under 40 Brand Innovators, Top Women in Retail, and CMO of the year.
On this episode, Erin and Zack discuss:
-Bringing Tortas to life and the customer research that went into it
-How Del Taco stays relevant
-Erin's success in restaurant marketing
-Going where the customers are
-Common marketing mistakes restaurants make