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Society Social wants to be every Grandmillennial's favorite brand
Manage episode 352640869 series 3049306
In 2011, Roxy Owens left behind a marketing career to start a furniture and decor brand dedicated to playful traditionalism. Eight years later, the rise of “grandmillennial” style helped Society Social find its moment—Owens is coming off a year of record growth and an expansive new collaboration with The Colony hotel in Palm Beach. On this episode of the podcast, she speaks about the tension between being inspiring and being real on social media, how customer loyalty and a few smart pivots got her through COVID, and why prioritizing mental health is so important for business owners.
This episode is sponsored by Loloi and Cozy Earth
348 επεισόδια
Manage episode 352640869 series 3049306
In 2011, Roxy Owens left behind a marketing career to start a furniture and decor brand dedicated to playful traditionalism. Eight years later, the rise of “grandmillennial” style helped Society Social find its moment—Owens is coming off a year of record growth and an expansive new collaboration with The Colony hotel in Palm Beach. On this episode of the podcast, she speaks about the tension between being inspiring and being real on social media, how customer loyalty and a few smart pivots got her through COVID, and why prioritizing mental health is so important for business owners.
This episode is sponsored by Loloi and Cozy Earth
348 επεισόδια
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