Τα καλύτερα Winning With Shopify podcast (2024)

1
Google Ads: 98% Of Web Visits Don't Buy. Here’s Why… 43:14

4d ago43:14

43:14

In this episode, we delve into the world of Google PPC marketing and share 10 invaluable tips to elevate your strategy. From split testing ad campaigns to managing revenue lag time on Google AdSense. Learn how to effectively target customer groups, optimize product categories, and identify your best and worst selling products. Discover the importan…

1
Optimize & Convert: A Guide To CRO Success With Ben Burgess 46:35

15d ago46:35

46:35

Join us this week as we are joined by Ben Burgess, Founder of Brand and Web Agency, Eleven, working with the likes of CocaCola, BBC, Simba, 3Mobile & many more! Nick and Ben unravel the four-step process of Conversion Rate Optimization, providing practical insights and actionable strategies to boost your website's performance. Discover the art of d…

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10 UNMISSABLE Lessons For Working With Marketing Agencies! 33:33

25d ago33:33

33:33

This week, Nick delves into the daunting task of selecting the perfect marketing partner, offering expert advice and practical strategies. Join us as Nick shares the intricacies of agency selection, sharing insights on what to look for and how to make informed decisions. If you are struggling to find the right agency for your brand, or feel it’s a …

1
From 0 to $1m on Shopify - Your New Growth Strategy! 1:47:28

1M ago1:47:28

1:47:28

This week we are doing something a little different! Join us for an exciting online webinar where we'll reveal the secrets to skyrocketing your Shopify store's revenue! Whether you're just starting out or looking to take your business to the next level, this is the event for you. Learn from industry expert Caroline Balinska who has achieved incredi…

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8 Unmissable Steps For 10x Growth on Shopify - You're Growth Plan 1:18:34

1M ago1:18:34

1:18:34

In this episode we are joined By Sabir Semerkant who has over 25 YEARS in the e-commerce space. Nick and Sabir discuss why bounce rate is the key KPI in e-commerce, and how to leverage effective marketing tactics to dominate the competitive landscape. Explore the art of pricing, utilizing promo codes effectively, and discover the secrets to engagin…

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Unbox Your Inbox! Mastering Email Marketing Strategies with Jandre De Beer, CEO of V8 Media. 47:03

2M ago47:03

47:03

Join us this week as we sit down with Jandre De Beer, the CEO of V8 Media, to explore the ever-evolving landscape of email marketing! Discover the secrets to building a thriving business through Facebook advertising and ensuring your Google Ads get the green light. Learn the art of community-building in email marketing and how to harness the synerg…

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From Near Bankruptcy to Shopify Mastery! Tips, Tricks & Future Trends 44:41

2M ago44:41

44:41

In this episode, we are joined by Clayton Bates. Clayton has an inspiring journey from near bankruptcy in his first Shopify business, to Shopify success! We explore the highs and lows of online entrepreneurship, covering topics like overcoming near bankruptcy on Shopify, common business pitfalls, website optimization strategies, Google Ads review, …

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Crafting Ecom Success: EcomHannah’s Journey from Etsy to Shopify and Beyond 41:31

2M ago41:31

41:31

Join us this week on Winning With Shopify as we delve into the world of e-commerce with EcomHannah, an entrepreneur who has built her brand across multiple platforms including Shopify and Etsy. Discover Hannah's journey, from starting a YouTube channel to mastering the economics of e-commerce and crafting a SMART USP (Unique Selling Proposition). W…

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How I Sold My Shopify Empire, Bought It Back, and Scored a Netflix Series: The Battlbox Journey 38:53

2M ago38:53

38:53

Join us in this episode as we explore the fascinating journey of Battlbox with CEO, John Roman. From selling the company in 2021 to buying it back in 2023, John shares the highs and lows. Including having their very own Netflix show, to a nail-biting moment when Facebook Ads were turned off before their biggest ever sales weekend, and saved by a us…

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Unlocking E-Commerce Success: Strategies and Insights with Eugene from Factory Pure 46:29

2M ago46:29

46:29

This week we are joined by Eugene Ravitsky, Founder of Factory Pure. Eugene has been in the world of e-commerce for a number of years now and shares his insights, experiences and advice on identifying your businesses USP, the ways to communicate with your customers, writing the right content for your business and much more! Key takeaways: 0:00 Intr…

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How To Build An 8-Figure Shopify Business! 56:31

3M ago56:31

56:31

In this episode Nick is joined by Sean Reyes, the Founder of Shock Surplus - an eight figure business who are killing it on Shopify! Sean shares his journey and insights of how he started selling automotive parts with his step-dad at 7 years-old, to now having built an 8-figure automotive business years later! Key takeaways: 0:00 Introduction 1:52 …

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How To Automate Customer Engagement to Maximise Revenue! 48:03

3M ago48:03

48:03

Do you ever wonder how often you should be reaching out to your customers, sending them emails, SMS & promotions? Do you want to keep them up to date, but don’t want them to unsubscribe? Well in this episode we discuss how to measure and optimise your customers INTENT and how you can automate the perfect times to engage with customers to maximise r…

1
8 Epic Shopify Loyalty Programs Every Brand Should Consider! 28:16

4M ago28:16

28:16

This week on the show Nick shares the eight top Shopify Loyalty Programs that are working for Brands on Shopify right now! Nick shares an array of loyalty programs for you to try in your business, from examples working in fashion brands, beauty, and even alcohol brands! If you’re looking for inspiration on how to create loyalty programs that are wo…

1
How To Run The Ultimate Shopify Loyalty Programme For Your Customers 39:49

4M ago39:49

39:49

This week on the show, we are joined by loyalty expert, Jason Leader. Jason and Nick discuss the best loyalty strategies for 2024, two things to know before launching a new loyalty program, how to ask customers the right questions, how much to discount, how loyalty programs link with influencer marketing, and much, much more! If you’re looking to b…

1
#1 Shopify Loyalty Program on G2 - Scale LTV The Right Way (Ft Fiona Stevens) 47:51

4M ago47:51

47:51

It’s a brand new year and a brand new series all around building customer loyalty! In this episode we are joined by industry expert and #1 Shopify Loyalty Program voted by G2, Fiona Stevens from LoyaltyLion. Fiona is a loyalty marketing expert and in this episode, she shares some crucial insights, tips and knowledge on WHY you need to build custome…

1
2023 Round up & What To Expect In 2024! 26:31

4M ago26:31

26:31

For the final episode of the year, we are doing something a little different! This week, Nick is doing a 2023 round up episode, sharing all of his insights from the past 12 months, the biggest things that have worked for brands this year, the biggest lessons learned on Shopify, best practises for the year ahead & what to expect going into 2024! Tha…

1
Conversion Rate Optimisation Webinar - Boost Revenue From Your Existing Site Traffic! 1:19:22

5M ago1:19:22

1:19:22

This week we are doing something slightly different - Nick is joined by his colleague, Rob Stanbury, from Spec Digital, as they both host a webinar all about Conversion Rate Optimisation! In this episode Nick and Rob cover how to double your revenue, how to manage a low conversion rate website, the four sections of your e-commerce site, how to get …

1
Telling Your Brand Story To Acquire More Customers - With Red Beard Creative 44:29

5M ago44:29

44:29

This week we are joined by Justin from Red Beard Creative. Justin is a Shopify and Brand expert expert working in the industry for the past 14 years! In this episode, Nick and Justin discuss brand identity, how to rest if your brand is resonating with your audience, ways to shift excess stock, coupons and discounts and the power of storytelling! Ke…

1
The Power Of Rewarding and Incentivising Website Visitors - With Tyler Farley 43:41

5M ago43:41

43:41

This week we are joined by the one and only, Tyler Farley from Better Than Belts. Tyler has a really interesting story, starting his business through Kick-starter, raising 64% of our goal in one day, and going from strength to strength ever since. Nick and Tyler discuss how to talk to your customers, how e-commerce companies are using learning vide…

1
Achieve a 33% Conversion Rate With a Learning Experience - Alialearn 39:50

5M ago39:50

39:50

A question we often get asked on the show is “how can I convert more website visitors?” So, this week is the start of a very exciting brand new series all about Conversion Rate Optimisation! In this episode we are joined by Cory Gill, the Founder of a Conversion Rate Optimisation platform, Alia. Cory shares his knowledge and wisdom in CRO and how y…

1
The Art Of Content Creation To Engage Customers - With Michael Thomas (London Viewpoints) 44:47

5M ago44:47

44:47

In this episode we are joined by the incredibly knowledgeable, humble and all-round great guy, Michal Tomas, AKA London Viewpoints. Nick and Michal discuss How To Build a Campaign With a Brand, How To Work With Content Creators, Creating agreements with Content Creators/Influencers, The Art of Content Development, and much more! Key takeaways: 0:00…

1
Taking Down The Cosmetic Giants, One Skin-Friendly Product At a Time - With Conscious Skincare 46:27

6M ago46:27

46:27

Have you wanted to work with Influencers but afraid of the pit falls and challenges you may face working with them? How can you create long term relationships with influencers & content creators? Do they work? How can measure if it’s working? These are all questions that we cover in this week’s episode with our very special guest, Rebecca Martin, C…

1
Want To Work With Influencers? Here’s How - With Tripping Millennial 42:46

6M ago42:46

42:46

This week we are talking to Content Creator and Influencer, Rachael Levine from Tripping Millennial. Rachael & Nick discuss how to start a business on Youtube, How To Work With Influencers, How long you should be working with Influencer’s for, how to get more out of working with content creators and much, much more! If you’re curious to know the do…

1
Influencer Marketing: Uncovering The Myths & The Truths - with Brett Owens 46:39

6M ago46:39

46:39

This week is the start of a brand new series all around Influencer & Affiliate Marketing! We are joined by the legend and Founder of Afluencer, Brett Owens. Brett is an expert in Influencer & Affiliate Marketing and has been working in the space for 10 years now. He and Nick discuss a variety of topics and unpick some of the myths, insights and tru…

1
Want To Build An Email Marketing Strategy That Works? Here's How! 39:36

6M ago39:36

39:36

If you are looking to create an email marketing strategy that works and learn how to develop your brand’s tone of voice, this episode is not to be missed! In this episode we are joined by Clay Imports, who offer an authentic selection of handcrafted tiles and home goods consisting of high-quality materials and sustainable designs. The CEO, Nick, an…

1
Taking a Medical Product To Market With No Investment?! 40:21

7M ago40:21

40:21

This week on the show we are joined by Dr Stephanie Schull, the Founder of KegelBell. Stephanie shares her story of creating and taking a product to market in the medical space with very little investment. She shares how to market a business on a budget and how you can build and leverage a community through email to help take your business to the n…

1
Creative Ways To Grow Your Email List - With Traynor Vineyards 35:20

7M ago35:20

35:20

This week we are joined by Mike Traynor, Wine Specialist and Founder of Traynor Vineyards! Mike shares his journey of being in the wine business for the last 25 years, and how he evolved his business into online commerce in a big way via Shopify during Covid. Now, Traynor Vineyards do a lot of business via their Shopify store, Mike shares creative …

1
How Barc London Have Optimised Customer Engagement Through Email & Comms! 41:16

7M ago41:16

41:16

Have you acquired new customers but struggling to get them to buy again? Then this episode is for you! This week we are joined by Alex Fell, the co-founder of Barc London, a luxury pet goods & apparel Shopify store. Alex shares his insights and learnings how he overcame the learning curve when first starting out, how to choose the right help for yo…

1
Shopify Email - Consistent Conversations Generate Revenue. Hear The Story With Bake.Eat.Love. 41:07

7M ago41:07

41:07

This week we are joined by Kristen Baileys, the founder of Bake Eat Love. Kristen’s energy and passion for her business & digital marketing is infectious and she shares all of her insights and hidden gems on how she has grown her business through email marketing! Give this episode a listen if you are wanting to engage more website visitors and keep…

1
Don’t tell your subscribers, talk to them! Interview With Dog & Boy 39:45

8M ago39:45

39:45

This week’s episode is all about how to build a community with your customers between, and how creating a strong community, builds an even stronger brand! We are joined by the wonderful Sonya Michele, Founder of premium scarf brand, Dog & Boy. Sonya shares her journey to creating Dog & Boy and shares her knowledge in how you can build a strong comm…

1
How To Prepare For Black Friday & Why To Start NOW! 42:38

8M ago42:38

42:38

“65% of consumers plan to do all of their shopping before Black Friday / Cyber Monday!” This week we are joined by the extremely knowledgable and all round great guy, Brian Krug, who is the Customer Success Lead at Seguno. In this episode Brian shares his insights into how you can maximise your sales throughout the Black Friday Cyber Monday period …

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The Unconventional Way To Grow Your Brand Through Email! 31:33

8M ago31:33

31:33

“I would rather they didn’t get my emails!” This week we are joined by the founder of Total Sports Enterprises, Todd Murphy. Todd shares his story and insights to growing TSE into what it is today and how he sends 2 emails to his subscribers every single day! If you're looking to build a loyal and raving fan base of customers, this episode is not t…

1
Email Designs That Work To Scale Your Revenue! 39:51

8M ago39:51

39:51

This week is all about email design with the awesome Katherine from Seguno! Nick and Katherine discuss the importance of email design in marketing, email templates that work, and trends in email marketing right now. If you need help with designing your emails and converting more customers, this episode is not to be missed! Key takeaways: 0:00 Intro…

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3 Things To Help You Grow Your Email List! 50:04

9M ago50:04

50:04

In this episode we are joined by Jonnie who has co-founded the awesome Shopify business, Toast’d! Jonnie shares his story and knowledge following an impressive career in marketing, and shares his top tips on how you can grow your Shopify store through email marketing! Key takeaways: 0:00 Introduction 2:18 About Jonnie & Toast’d 5:45 Working with fa…

1
Email Automations You Must Prioritise! 43:48

9M ago43:48

43:48

This week we are joined by Chris Huntly-Gordon, Co-founder of the Shopify store, KillaVanilla, & Merchant Outreach at Seguno! Chris and Nick discuss email marketing strategies that work, gaining a competitive edge and overcoming regulations, building brand sentiment through customer reviews, how Chris got involved with Seguno, email automations you…

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Growing a Drone Parts Store With Simple, Yet Effective, Email Marketing 43:54

9M ago43:54

43:54

This week we are joined by Rob Avery, Founder of Next FPV, to share his knowledge on using email marketing to scale an e-commerce brand! This episode includes using stories for marketing content, how do you personalise branded emails, aligning Email Marketing with other channels and far more! Key takeaways: 0:00 - Introduction 2:27 - About Rob Aver…

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Generating Sales In Your Sleep?! Leveraging Email Automations with Seguno 42:39

9M ago42:39

42:39

This is the first episode of a very exciting series all around email marketing! We are joined by email marketing legend and Founder of Seguno, Chris Geiss. Chris and Nick discuss where you should start with email marketing, how email automations can generate you sales in your sleep, creating content ideas for email and much more! Key Takeaways: 0:0…

1
The Evolution Of Social Media with Dominic McGregor 41:09

9M ago41:09

41:09

This week we are joined by the incredibly knowledgeable Dominic McGregor. Dom started out creating viral Twitter accounts at age 19, and then went on to co-founding Europe’s fastest growing social media agency, Social Chain, working with some of the world’s most recognisable brands. Years later, he is now the co-founder of Fearless Adventures, inve…

1
The Foundations Of Scaling A Shopify Store With Paid Social 40:09

10M ago40:09

40:09

This week is all about paid social media advertising! We are joined by the extremely knowledgable, Marin Ištvanić, who is a Partner at the social media advertising agency, Inspire. Marin and Nick dive into the foundations of a successful Shopify store, how to create compelling marketing campaigns, paid social strategies to consider and much more! K…

1
Building & Converting An Audience On Social With Janis Thomas 44:11

10M ago44:11

44:11

For Week 2 of our Social Media Series we are joined by the lovely Janis Thomas, Managing Director of the e-commerce brand, Look Fabulous Forever! Janis shares an insight into their social media marketing strategy, how they amassed over a million views on a single video, how they have grown their social media presence and turning followers into cust…

1
Acquiring Customers - Get Social on Your Social Channels! 45:36

10M ago45:36

45:36

This week is our first episode of our social media series! We are joined back by the brilliant, Ben Leonard, to share his experience starting and scaling brands and what social media channels you should be focusing on in 2023. Ben & Nick cover how to work out where your target audience is, cutting through the noise, creating social content ideas, h…

1
GA4 - It's here, it's big and you better be ready for it! 45:30

10M ago45:30

45:30

We're sorry it's late! There has been a lot of uncertainty around Google Analytics with the discontinuation of Google Universal Analytics on Friday and the move to GA4. So, due to popular demand, Nick dives into the details of GA4, what’s good about it, what’s bad about it, how to set it up on Shopify and the new opportunities GA4 presents! We hope…

1
How To Scale Up Your Shopify SEO 46:55

11M ago46:55

46:55

In the second part of our SEO series, we are joined by Senior SEO Consultant, Rob Stanbury! Rob has worked at Spec for the last 5 years and has a variety of experience working with a range of clients. Rob & Nick discuss a variety of topics from how to create blog posts that rank and convert, should we use ChatGPT for Content marketing, how to imple…

1
Shopify SEO Fundamentals - Increase Rankings, Free Traffic & Revenue from Google 41:45

11M ago41:45

41:45

In our first week of our SEO series, Nick is joined by SEO Manager at Spec, Emily! Nick & Emily cover the fundamentals of SEO, providing a great insight into what you need to know about SEO to get started and how it works. From covering how to optimise your site, to what tools and channels you should be using to improve your SEO. Spec is offering a…

1
How To Scale Up Your Google Ad Campaigns 50:50

11M ago50:50

50:50

Week 2 of our Google Ads series! Nick is joined this week by Daisy, who is a specialist in Google Shopping Ads at Spec Digital. Nick and Daisy share their insights and knowledge in what you can do to get customers to convert more and spend more, what Performance Max is, creating and optimising ad audiences, effectively testing ads, and much more! S…

1
Google Ads Fundamentals - How to Setup & Create Your Ad Campaigns! 32:37

11M ago32:37

32:37

This episode is all about covering the fundamentals of Google Ads! Nick is joined by Jonny, who works alongside Nick in the digital marketing consultancy, Spec Digital. Nick and Jonny discuss what you need to be thinking about before you start running ads, the basics of setting up Google Ads, the different types of Google Ad campaigns and much much…

1
From Viral YouTuber to Scaling a Shopify Business - Exclusive Interview With How To Beast 41:11

12M ago41:11

41:11

This week we are joined by David de las Morenas, Founder of the Youtube channel, How To Beast, and clothing brand Edge Lifestyle. David started out on Youtube a few years ago and very quickly gained over a million subscribers through his content. Nick and David discuss how to start and grow a clothing brand through social media, how to review what …

1
Zero to $6,000,000 on Shopify in Just 4 Years - Exclusive Interview with Stuga Studio 42:04

12M ago42:04

42:04

This week we are joined by Marc Bacher, Founder of Stuga Studio to share his expertise of starting and scaling a successful brand on Shopify! Nick and Marc dive into how to talk to customers to create a strong brand, stocking products for scale, how to build great relationships with suppliers, and much much more! Topics: 1:50 About Mark & Stuga Stu…

1
Fulfilment Masterclass - Setting Up Your Shopify Store For Fulfilment Success 51:19

12M ago51:19

51:19

For the second episode of our Fulfilment Series, we are joined back with the founders of Ships-A-Lot, Max and Zach, and also their business partner John to discuss the importance of SKUs, calculating your shipping rates correctly, effective inventory management, how to manage customer expectations with shipping costs and much, much more! Ships-A-Lo…

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Ships-a-lot Exclusive - Plan Your Fulfilment To Scale With Ease 41:18

1y ago41:18

41:18

It’s a new month and a new series all about fulfilment and operations! We have never covered this topic in detail before on the podcast and after lots of questions from the Winning With Shopify Community, thought it was time to do so. We are joined by fulfilment and postage experts, Max and Zach, the founders of Ships-A-Lot, who share their insight…

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