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Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. New episodes on Mondays and Thursdays for free. Listen 1-week early and to all episodes ad-free with Wondery+ or Amazon Music with a Prime membership or ...
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From the creator of How I Built This, host Guy Raz invites you to listen in as he talks to leadership experts and the visionary leaders of some of the world's biggest brands. Along the way, you'll hear accounts of crisis, failure, turnaround, and triumph, as the leaders reveal their secrets on their way to the top. These are stories that didn't make it into their company bios, and valuable lessons for anyone trying to make it in business.
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Become a more inventive, imaginative you. Every week, Guy Raz (creator of How I Built This) leads a deep dive conversation with someone at the top of their game. From conquering stage fright to learning to be more present and focused, you'll learn how each guest mastered their craft and ultimately became more successful in life. The result? An arsenal of tools and techniques you can apply to your own life and work, allowing you to harness your talent and become a better version of yourself.
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From Wondery and Bloomberg, the makers of The Shrink Next Door, comes a new story of incredible wealth, betrayal, and what happens when “doing good” goes really, really bad. When nerdy gamer Sam Bankman-Fried rocketed to fame as the world’s richest 29-year-old, he pledged to donate his billions to good causes. But when Sam's crypto exchange FTX col…
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Dan Smith is the lead singer of the band Bastille. He sits down with Guy to discuss the meaning behind the band's breakout hit "Pompeii," why his best songwriting isn't about his own life, losing iPhones filled with lyrics that weren't backed up, and a critical review that damaged his confidence even as Bastille took the music world by storm. Links…
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Cheryl Bachelder decided to go into business after an early setback derailed her potential career in music education. She became President of KFC years later, but a job that started as a major opportunity wound up being a massive failure. How Bachelder learned from her failures and went on to turn Popeyes into one of the biggest success stories of …
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Tory Burch didn’t set out to make her name into a brand; she didn’t even set out to get into fashion. As a matter of fact, she sort of gave up any fashion ambitions when her first designs were rejected by Ralph Lauren. But after noticing there were plenty luxury brands and plenty of affordable brands but nothing in between, Tory began to see a gap …
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“Who you hang out with determines what you dream about and what you collide with.” - Seth Godin Yearning to find community as a Swiss transplant in New York City, Tina Roth-Eisenberg was so moved by these words that she transformed an old office into a fresh co-working space for creatives. From that space, Tina would incubate her would-be biggest p…
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Actor Alan Alda played a starring role in two iconic ensemble TV shows, MASH and The West Wing, part of an award-winning career in television, film and theater that's spanned decades. He's also a writer and director. He talks with Guy about building chemistry in an ensemble cast, how he uses improvisational techniques in his acting and in real life…
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Thomas Keller is one of the best—and best known—chefs in America, but it took him 40 years to get there. He took a long, winding path through the culinary arts; from whisking his first hollandaise sauce at the Palm Beach Yacht Club, to learning the painstaking art of pastry at one of the finest restaurants in France. He also worked in some of Ameri…
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Drive. Docs. Chrome. Maps. Gmail. Android. What do these products have in common? Of course, they’re all Google, but what you may not know is that they all came to fruition under the management of the same person: Sundar Pichai. This track record in product development ultimately landed Sundar the CEO role at one of the biggest, most innovative com…
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General David Petraeus took on a uniquely complex leadership challenge in Iraq in the aftermath of the U.S.-led war there. He oversaw the training of a new and entirely Iraqi army. He says that the key to leadership is first getting the big ideas right, then constantly refining them, and communicating them across the whole organization.…
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Seth Meyers was a key player in creating some of the best seasons of Saturday Night Live. Now he's hosting Late Night in the very same building. In this episode of The Great Creators, you’ll hear how his two-person comedy show in Chicago randomly landed him in front of just the right person to get him an audition at SNL. He opens up about his anxie…
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In the early 1990’s, Tim League spent $50,000 in savings to lease an abandoned movie theater on the wrong side of the tracks—a shaky experiment that eventually grew into a thriving national chain. As Tim and his wife Karrie built theaters in Austin and beyond, they made a name for themselves by offering dinner with the movie, creative pairings (lik…
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Davis Smith has spent the last nine years building the outdoor gear and clothing brand, Cotopaxi. The company’s slogan, Gear for Good, encapsulates everything about the way they do business, from using recycled and remnant materials to donating a portion of their revenue to nonprofits that fight poverty. It’s a story that Davis told when he was fir…
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As a child growing up in Ibadan, Nigeria, Dara Treseder was often told to get her head out of the clouds. But her mother encouraged her to dream big and to follow her ambition if it would lead her to contentment. For Treseder, that meant moving across the world to attend both Harvard and Stanford, and chasing a deeply-held desire to make a positive…
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Singer Ellie Goulding has had 35 different songs chart in the UK, the most of any female artist ever. In this episode, Ellie shares how she first broke out of her shell performing original songs to her college classmates. She talks about finding her own sound by using her unique voice in collaboration with some of the biggest producers in the world…
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For Monique Rodriguez, hair care was a hobby; she never thought she could build a business. In fact, after high school, Monique followed her mother’s advice to find a solid, recession-proof career, and she went into nursing. However, Monique realized it was not for her, and she pursued side gigs selling everything from Mary Kay to cable subscriptio…
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Pricey down payments have put homeownership out of reach for many Americans, especially those who don’t have access to intergenerational wealth. This issue is particularly acute in cities, where the salaries of essential workers like educators, healthcare professionals, and municipal service providers haven’t kept pace with skyrocketing home values…
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Today, Marvel is one of the most substantial forces in American media, but when Peter Cuneo joined the company as CEO in 1999, it was a struggling publishing house teetering on the edge of bankruptcy. Ten years later, Disney bought Marvel for $4.5 billion. Cuneo tells his unlikely origin story and how he became the "turnaround superhero."…
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Ben Gibbard is the voice of the bands Death Cab for Cutie and The Postal Service. He joins Guy to talk about forming Death Cab and recording their classic album Tranatlanticism, how the band learned to defuse internal tensions, and how he approaches songwriting in middle age. Links from the show: Ben's Tiny Desk Concert Ben breaks down his song "Bl…
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In 2010, Justin McLeod was in business school, still trying to get over a bad breakup that had happened years before. Determined to solve his own problem and convinced that the best way to meet people was through friends of friends, he built an app to replicate that experience. Gradually, Hinge grew into a streamlined swiping platform that yielded …
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What would it take to build America’s first solar-powered town? What about a town that could withstand a direct hit from a hurricane? In the early 2000s, Syd Kitson, a former NFL football player and real estate developer, set out to do both at the same time. The result was a community in southwest Florida called Babcock Ranch. This week on How I Bu…
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Marvin Ellison took the tough jobs nobody wanted, and it got him from retail security guard all the way to CEO of two Fortune 500s. Now, when things are precarious, companies like JCPenney and Lowe's call him in. Marvin Ellison says that limiting failure limits success. Find out exactly what he means in this episode.…
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Diplo is one of the most successful and influential DJ/producers working today. How did he get here? This episode traces his rise from nomadic childhood, to spinning records while working at a movie theater and zoo, to his big break that was years in the making, to performing in front of tens of thousands of fans and generating billions (yes, billi…
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When Fokke de Jong started selling suits out of his dorm room in Amsterdam in the late 90's, he wasn’t planning on becoming the next Tom Ford—he just wanted to supply luxury suits at an affordable price. But he was so successful that around 2000, Suitsupply went from his side hustle to his full-time gig. Fokke sourced the best fabrics and productio…
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