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Welcome to 'Frustrated and Exhausted,' a podcast for women in leadership! I'm Ruth Wood, a leadership coach for women, and I’m here to help you navigate life without feeling overwhelmed. This podcast is for you if you're tired of juggling so many things. Here, I'll share experiences, tips, and practical ways to find balance and thrive in leadership without sacrificing your sanity.
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The "Frustrated By Your Marketing?" podcast is hosted by Jim DeMicco (Gen X, owner of a marketing company for 20 years) and co-hosted by Madison McCuiston (Gen Z, just starting on her marketing journey). Our podcast is dedicated to bringing you the latest in marketing news and strategies. We will cover topics such as website design, WordPress, SEO, social media, email marketing, photography, videography, and of course, the role of AI in marketing now that ChatGPT has arrived on the scene. We ...
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Podcast by jazi gray
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Mutterings from a frustrated Huddersfield citizen Also can be listened to on... Apple Podcasts: https://www.podcasts.apple.com/pt/podcast/ian-french/id1559707255 Podchaser: www.podchaser.com/users/ian_french Pocketcasts: https://play.pocketcasts.com/podcasts/07c2b8f0-6db2-0139-3437-0acc26574db2 Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy81MmI4ZTUyOC9wb2RjYXN0L3Jzcw Listen Notes: www.listennotes.com/@ian-french/ Podomatic: www.podomatic.com/podcasts/ian-french ...
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Carlos is a crazy extrovert who suffers from delusional grandeur and fomo.When it comes to life and women he has a unique and almost deperate way to manifest destiny. Now on the other hand we have Marlon a introvert, self righteous, peranoid know it all. His views of life and relationship always seem to blow up in his face. Lucky these two have each other. So now they have teamed up to bring you an experience on life from the other side of the tracks. Where they'll be talking about everyday ...
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In today's episode, we're diving deep into the theme of personal identity and the significant shifts that redefine who we are. As life throws its curveballs—be it marriage, career changes, or even moving countries—our sense of self is often put to the test. We'll explore how nostalgia can sometimes hold us back and share strategies for embracing th…
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Is your business bending to Google’s will, or are you leveraging its power to your local marketing advantage? In this episode, I discuss the often intimidating world of Google with Mike Blumenthal, the co-founder of Near Media and one of the top names in SEO. Google’s algorithms and policies are tools that, when expertly navigated, can unearth vast…
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In this episode, we're diving into the world of resilience and legal challenges with my special guest, Ingrid McGhee, a seasoned employment law expert from Weightmans Law Firm in Glasgow. Ingrid's journey into law is a fascinating story of ambition, adaptability, and tackling tough challenges head-on. She shares her unique perspective on navigating…
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In this episode I'm going to be taking a look at the concept of our shadow, and how that can impact us at work. I talk about what the benefits are, and how to understand the less shiny, positive side of ourselves, and why it matters when we're in leadership roles. Here are the highlights (01:31) Personal growth (03:03) Understanding emotional respo…
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Is AI coming for your marketing jobs? Well, it’s a yes and no situation. Change is inevitable, and while AI is set to transform our industry by automating many tasks, those who are ready to learn and evolve have a unique advantage. I’ve started comparing AI to an excavator to emphasize the importance of expertise in navigating the use of AI. AI wil…
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In this episode, we confront the discomforting reality of how others perceive us when we aren't present. I give tips and tricks on how to deal with the anxiety of this concept and talk about the reasons why we may feel anxious. Get in touch: Instagram: https://www.instagram.com/resonateleadership LinkedIn:https://www.linkedin.com/in/ruthalexandrawo…
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In this episode of "Frustrated and Exhausted," we delve into the topic of mansplaining, a phenomenon where men feel compelled to offer unnecessary explanations, often disregarding women's expertise. We kick off the discussion with a viral TikTok clip featuring golfer Georgia Ball, who encountered a patronising person while golfing. Throughout the e…
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In today's episode, coinciding with Neurodiversity Awareness Week, we're chatting with the incredible Susan Ball! Susan is a passionate advocate for diversity and neurodiversity, earning herself a place on the Diversity Power List 2023/4 We dive into Susan's journey, from her tax hustle to her gigs as a non-Executive Director and trustee. She spill…
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In this episode, we delve deeper into the topic of resilience, adding onto our last discussion on the mental health crisis in the workplace. We'll explore the signs of low resilience and talk about the importance of understanding the root causes of low resilience such as socioeconomic circumstances, early life experiences, and feelings of isolation…
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In this episode, host Jim DeMicco delves into the world of AI content repurposing and the impact of AI on the creator economy. He is joined by Cody Schneider, co-founder and CEO of Swell AI, a company that specializes in repurposing audio and video content into various formats suitable for multiple platforms. The conversation kicks off with a discu…
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In this episode of "Frustrated and Exhausted," we address the pressing issue of mental health in the workplace, prompted by recent tragic events. Despite increased awareness, work-related pressures continue to take a toll on individuals' mental well-being. For help with any of the issues raised in this show, you can speak to someone in confidence a…
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In this episode, host Jim DeMicco is joined by Reggie James to discuss the topic ‘What is demand generation marketing?’ and how it can boost your long-term marketing success. Reggie is an experienced digital strategist, a B2B growth specialist, and the founder and CEO of Digital Clarity. Jim and Reggie chat about moving beyond traditional marketing…
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Let's talk about power and the fact that we are constantly giving it away! We don't always recognise our power, and that often limits us. If we choose to see and use our power, we can lead and make a positive impact in our spaces. This episode is about acknowledging our power and identifying when we need to use it and when it might be OK to give it…
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In this episode, Jim DeMicco interviews Mike Begg, an Amazon expert and the co-founder and CEO of AMZ Advisers, about his marketing strategies for Amazon. They discuss various topics related to Amazon, including growing businesses on the platform, the challenges of selling on Amazon, advertising and SEO strategies, and expanding brands to Latin Ame…
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As women, we need to be listened to, not just passed over, because we are smart and our ideas matter! So, what do we do when we suddenly get cut off? This episode will show you how to get your point across with simple tips that can help you navigate everyday conversations. Here are the highlights: (06:47) We need to make unconscious bias conscious …
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In this episode, hosts Jim and Madison delve into the fascinating world of the Stanley Tumbler, a product that has taken the reusable water bottle and marketing industries by storm. They explore the 100+ year history of Stanley and the unexpected shift in its target demographic from a predominantly male audience to a female-dominated one. This pivo…
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In this week’s episode, I’m joined by Caroline Collison, a trailblazer in tax law and an advocate for gender equity. Caroline shares her unique journey in the legal field, facing challenges with part-time work, navigating personal and professional growth, and championing diversity and inclusion. From her early days facing resistance to her innovati…
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In this episode, Jim DeMicco interviews Justin Chen, co-founder of PickFu, a DIY consumer research platform that’s an easy and inexpensive alternative to traditional marketing research focus groups. During the episode, Jim promises to run a PickFu to help choose his YouTube thumbnails (26:46), and the one you are seeing was selected based on that p…
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In this episode, I dive into a topic close to my heart: how to keep my team motivated and stay positive myself when feeling the weight of pressure and exhaustion This episode is all about finding the balance between caring for your own well-being while also meeting the demands of leading and motivating a team! Here are the highlights (04:32) Managi…
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How to Hire or Fire a Client with Deevo Tindall
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In this episode, host Jim DeMicco sits down with Deevo Tindall, founder of Fusion Creative, for a candid conversation about the art of attracting the right clients and the tough love of letting the wrong ones go. Discover the secrets to building successful client relationships, from identifying those who align with your core values to gracefully pa…
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This time of year, with annual appraisals and feedback sessions in full swing, many leaders find themselves preparing for or reflecting on these discussions. The stress of delivering difficult or awkward feedback is a common theme brought up in coaching sessions. Why are these conversations so stress-inducing? It often boils down to a few key reaso…
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In this episode, Jim and Madison discuss their predictions for 2024. Jim predicts that MrBeast will become the number one channel on YouTube, while Madison predicts that Instagram will rework Threads. They also discuss the possibility of a clear winner emerging among text-based social media platforms and businesses doing more politically motivated …
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As we near the end of January, it's the perfect time to reflect on the past year and look forward to 2024. This episode focuses on the significance of these small but impactful words in shaping our lives and leadership. We explore how saying 'yes' and 'no' sets boundaries, grants consent, and ultimately directs our personal and professional paths! …
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In this week’s episode, we’ll be discussing the topic of embracing chaos in our ever-changing world. From the impact of global events to the complexities of organisational changes, I'll share insights into leading and succeeding amidst these continuous transformations. Drawing on my background in strategy and change, I'll provide five key points to…
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This episode explores various aspects of connection, particularly its significant role in leadership and resilience. I delve into why establishing strong connections is essential for effective leadership and how it contributes to resilience in challenging times! Here are the highlights: (01:30) Building resilience through open connections (04:31) A…
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Welcome to "Frustrated and Exhausted," where today's episode delves into the concept of 'Building on Solid Ground'. We explore the balance between coping with life's challenges and achieving a state of resilience and stability. This episode addresses the crucial link between high performance and resilience, highlighting the importance of managing s…
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In this episode, Jim and Madison review their marketing predictions for 2023 and grade themselves on their accuracy. The predictions cover various topics such as ChatGPT AI integrations in marketing software, more behind-the-scenes content from businesses, YouTube Shorts, the expansion of business loyalty programs, the impact of stock photos on web…
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In this episode of "Frustrated and Exhausted," we welcome Anna Hemmings, a transformation expert in the third sector. Anna's career is rooted in charities focused on aiding marginalized groups. Her passion for leadership, especially in promoting diversity and inclusivity, makes this conversation a must-listen for anyone interested in how these elem…
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Let’s talk about energy and what to do when you start to run out of it. Keeping your energy high can be especially challenging for women in business. It always seems like we need to juggle many things, and if we don't, that can easily lead to burnout. In this episode, I will give you three tips to boost your energy when you need it. Here are the hi…
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In this episode, Jim and Madison discuss Snoop Dogg’s recent ad campaign with Solo Stove. They analyze the genius behind the ad and its impact on brand awareness and sales. The hosts were particularly impressed by the clever use of ambiguity and suspense in Snoop Dogg’s social media teasers, where he hinted at giving up ‘smoke,’ a move that sparked…
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In this episode of "Frustrated and Exhausted," I chat with the inspiring Jenny Jenkin, a former university registrar turned leadership coach. We dive into the challenging world of stereotypes women encounter in leadership, sharing Jenny's own experiences of being underestimated in her career. This conversation is a must-listen for anyone looking to…
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Today I tackle a topic many of us shy away from – dealing with failure. We often link our self-worth to our competence, especially as women in leadership roles. This episode is about changing how we view failure, moving from shame to innovation and growth. I share insights on how reframing our response to mistakes can lead to increased creativity a…
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In this episode I dive into the challenges of working under leaders who are more style than substance. I share four key strategies to not just cope but excel in such situations. The episode covers building your self-esteem, seeking support, expanding your network within the organisation, and avoiding negative work dynamics. It's an essential listen…
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Welcome to Episode 2 of Frustrated and Exhausted! In this episode, I delve into the concept of 'taking off the mask' in leadership. I challenge the often-heard advice of 'fake it till you make it', advocating for authenticity in the workplace. Through personal anecdotes and professional insights, I explore the impact of wearing masks – not physical…
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In this episode, I'm diving into what it means to be a resilient leader. I share my personal experiences with the trials of balancing a demanding career and family, plus how I've navigated personal loss. This isn't just my story, though; it's an invitation for you to explore your own resilience. Whether you're a seasoned leader or just stepping int…
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Welcome to 'Frustrated and Exhausted,' a podcast for women in leadership! I'm Ruth Wood, a leadership coach for women, and I’m here to help you navigate life without feeling overwhelmed. This podcast is for you if you're tired of juggling so many things. Here, I'll share experiences, tips, and practical ways to find balance and thrive in leadership…
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continue reading
In this episode, hosts Jim DeMicco and Madison McQuistion tackle the frustrating topic of domain slamming. Jim sheds light on this deceptive practice, stressing the importance of vigilance in domain registration and renewal. He offers actionable advice, urging listeners to use trusted services like Namecheap or GoDaddy and highlighting the signific…
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In this “Junk Drawer” episode, Jim and Madison delve into some recent marketing topics and trends. Join them as they explore Mr. Beast’s remarkable achievement of reaching 200 million subscribers. They also scrutinize the controversial utilization of AI-generated chatbots featuring celebrities like Kendall Jenner and ponder this technology’s far-re…
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In this episode, Jim DeMicco speaks with AI Expert Paula Phelan to discuss the world of AI and its profound impact on the marketing industry and beyond. Paula is a visionary leader and seasoned entrepreneur and is now the COO of Intelligent Relations. Together, they explore AI’s evolving role, emphasizing its ability to transform the workforce, cre…
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Join Jim and Madison as they delve into the captivating world of Apple’s marketing mastery. They dissect two recent Apple events, unveiling the company’s innovative products, and explore what Apple said and how they said it. Discover the secrets behind Apple’s exceptional presentation skills, emotionally resonant commercials, and the impressive pro…
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Like it or not, your website often serves as your business’s first impression to customers. And if you’re trying to make it a good one, you need to know the critical aspects that can make or break someone’s interest. In this episode, Jim and Madison delve into everything web design, discussing common pitfalls to avoid and highlighting the importanc…
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There’s no denying the fact that the social media landscape has undergone immense changes this year. Whether it’s old apps trying to reinvent themselves or new ones emerging on the scene, social media is constantly evolving. Join Jim and Madison as they break down what’s changed and what it means for the marketing industry. Jim and Madison will cov…
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Email campaigns might not be the latest trend in marketing, but they continue to be one of the best. In this episode, Jim and Madison discuss the ins and outs of email marketing and how it can be a major asset to any brand looking to grow. Whether the purpose is to inform, persuade, or excite, emails can serve as a reminder to customers in a variet…
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Join Jim and Madison as they dive into what so many people may be wondering: Is AI outsmarting us? In this episode, they unravel what the future of AI will hold, how it will impact different industries, and why ultimately, it won’t replace specific jobs because we crave uniqueness. Jim discusses his prediction for Gen Alpha and how AI is like a cal…
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Join Jim and Madison as they dive deep into the world of WordPress in celebration of its 20th anniversary. In this episode, they unveil the reasons behind the unrivaled popularity of the #1 website-building platform. From personal experiences to favorite plugins, they discuss why WordPress remains their top choice over other platforms. Tune in to d…
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In this episode, Jim talks to Madison about marketing her upcoming book, The Cipher of Sons. She discusses her inspiration for writing a book and why she used the pen name, Madison Gray. She dives into how she markets her book on TikTok, Instagram, and other platforms and why she chose the self-publishing platform IngramSpark. Jim talks about the i…
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In this episode, Jim and Madison chat with their first guest Kayla Wells, a podcast marketing expert helping podcasters grow their shows since 2019. Kayla has become a go-to resource for businesses and content creators looking to get more attention for their shows. Having started her career in customer service, Kayla switched to podcasting when she…
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In this episode, Jim and Madison dig through the Marketing Junk Drawer and discuss some recent marketing that caught their attention - because everything is marketing! They discuss how your staff is vital for successful marketing and great promotions by Monster Energy and Dove, plus a few other stories. Jim talks about the episode Nosedive from the…
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In this episode, Jim and Madison discuss and make predictions about the success of two recently growing social media platforms - Lemon8 and Clapper. Lemon8 was created by Heliophilia Pte. Ltd. but is owned by ByteDance, the same parent company as TikTok. The platform aims to connect people who share common interests, passions, and hobbies through a…
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In this episode, Jim and Madison discuss the often-frustrating topic of Yelp reviews and how to handle them as a business owner (especially for restaurants). They discuss the power of reviews and how Yelp, in particular, can make or break a new restaurant. The hosts offer advice on responding to reviews, asking for reviews, and being kind to guests…
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